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White Takes the Reins at HealthSTAR PR

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HealthSTAR Communications announces today that Erinn White is the new President and CEO of HealthSTAR Public Relations (HSPR). White, who joined HSPR in 2003, was Executive Vice President and General Manager.

"We are really pleased to make this announcement and we are excited to have Erinn take over HSPR. Her years of dedicated work and experience in health communications make her a natural fit," said Bob Muratore, Group President, Strategic Communications of HealthSTAR Communications.

"I am looking forward to taking the helm at HSPR. Our current client portfolio, staff and growth potential gives us the needed momentum to take the agency to a new level," said White.

White has been in the communications industry for over 15 years, spending more than half of her career in the healthcare / pharmaceutical arena, leading communications programs in numerous therapeutic areas and international market launches.

Prior to HSPR, White was a Group Manager at Ketchum Public Relations and is a graduate of the University of Missouri Journalism School.

About HealthSTAR Public Relations

HealthSTAR Public Relations (HSPR) is a full-service agency dedicated solely to health care, medical and pharmaceutical communications for consumer and professional audiences. HSPR is part of the HealthSTAR Communications network, one of the largest health care marketing services networks in the industry.

HSPR's mission is to significantly improve the effectiveness and efficiency of health care communications, offering a full range of marketing services to reach and communicate with all of the stakeholders in health care: providers, consumers, purchasers and managers.

HSPR uses strategic media relations to measurably enhance corporate image and increase brand "share-of-voice" in connection with clinical, regulatory and marketing milestones, and in coordination with medical education, promotion and direct-to-consumer advertising. HSPR also works in non-pharmaceutical sectors, such as consumer health products, devices/diagnostics, associations, biotechnology, managed care, and medical/research institutions. Learn more about HealthSTAR Communications at www.healthstarpr.com.

About HealthSTAR Communications, Inc.

HealthSTAR Communications is one of the largest marketing services networks in the industry. Its 12 integrated and complementary divisions provide a comprehensive portfolio of traditional and unique services. The HealthSTAR companies have worked with over 96 different pharmaceutical and healthcare manufacturers representing over 207 brands. HealthSTAR's mission is to significantly improve the effectiveness and efficiency of healthcare communications. HealthSTAR offers a full range of marketing services to reach and communicate with all of the stakeholders in healthcare: providers, consumers, purchasers and managers. The company is privately held and based in Mahwah, NJ. Learn more about HealthSTAR Communications at www.healthstarcom.com.



 
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