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Now Eat This! Instant #1 New York Times Bestseller

NEW YORK, March 16 /PRNewswire/ -- Celebrity chef and author Rocco DiSpirito's cookbook Now Eat This! 150 of America's Favorite Comfort Foods All Under 350 Calories, released March 2, 2010, has found instant success locking the #1 position on the coveted New York Times Bestseller list for the week of March 21, 2010.

In Now Eat This! DiSpirito recreates America's 150 all-time favorite comfort foods; creating recipes with fewer calories, less fat, and more "real" flavor than ever, for meals that will help people live and eat more healthily - without sacrificing the foods they love. DiSpirito's "new classics" all have less than 350 calories per serving, 0 bad carbs, 0 bad fats, 0 sugar.

"We all hear over and over again how important it is to eat more healthfully," said DiSpirito. "But that is difficult to do when the healthy foods available are not the things you want to eat. I made it my mission to create healthier versions of the foods America loves and am both thrilled and humbled by the amazing reception Now Eat This! has received so far!"

In Now Eat This! DiSpirito brings his signature talent for maximizing flavor to America's favorite foods, or as he calls them, "downfall dishes." As he was compiling the book, DiSpirito asked his loyal Twitter followers what favorite foods they wished they could eat guilt-free. The response was tremendous with dishes like Macaroni & Cheese, Chocolate Chip Cookies, Burgers and French Fries high on the list. And in Now Eat This! DiSpirito re-creates those beloved dishes, and many more, in 150 of the easiest and tastiest recipes possible, still maintaining all of the cheesy, gooey, chocolatey, decadently satisfying flavors America craves but with less fat and fewer calories. And the dishes are still simple! With few exceptions, these recipes can be prepared in 30 minutes or less, all with ingredients found in your grocery store and no special cookware required.

Now Eat This! also showcases DiSpirito's own quest to live a healthier lifestyle - Rocco has become much healthier in his own life and has even found a passion for the sport of triathlon - but it's a gift to his new health-conscious fans, who saw him teach the contestants on NBC's The Biggest Loser how to eat the foods they thought they could never eat again. As Rocco says, "it's not about self-denial or deprivation, but eating healthful versions of the foods you love." And in Now Eat This! Rocco DiSpirito has given America what they crave - a cookbook for anyone who wants to eat their favorite comfort foods - without sacrificing their health, and America has responded leading Now Eat This! to become an instant success!

Now Eat This! is a Ballantine Trade Paperback Original available nationwide wherever books are sold.

For more information please visit www.roccodispirito.com

To schedule an interview with Rocco DiSpirito, please contact Ashley Sandberg at 347-735-6480 or ashley@triple7pr.com

    Contacts: Ashley Sandberg
    347-735-6480
    ashley@triple7pr.com

SOURCE Rocco DiSpirito