Published: March 15, 2010
First California Welcome Center on Native American Lands Opens at Viejas Outlet Center
SAN DIEGO - (BUSINESS WIRE) - The first official California Welcome Center to be located on Native
American lands is scheduled to open this week at the Viejas Outlet
Center in Alpine.
Local elected officials, state and local tourism officials and leaders
of the Viejas Band of Kumeyaay Indians will officially open the newest
official California Welcome Center on Wednesday, March 17, at the Viejas
Outlet Center.
The 1,000-square-foot California Welcome Center is located in the Viejas
Outlet Center, which is on the Viejas Indian Reservation near Interstate
8 and Willows Road in Alpine, approximately 30 miles east of San Diego.
The new California Welcome Center joins a network of 14 official welcome
centers throughout the state, including one along Interstate 5 in
Oceanside. The centers offer maps, brochures, and other tourism-related
information, as well as discounted tickets to local attractions and
merchandise for sale.
"We are honored and excited to host the new California Welcome Center on
our Reservation," said Viejas Tribal Chairman Bobby L. Barrett. "The
selection of this location recognizes the strong, positive relationship
our tribe has with the local community. It also demonstrates the
importance of East County to the tourism-related economy in San Diego
and southern California. We are proud to help show local and
out-of-state tourists all that East County has to offer."
The new California Welcome Center at the Viejas Outlet Center will serve
as an important gateway to the more than 8.9 million people who annually
travel on Interstate 8 into San Diego County. It will be operated by the
California Convention and Visitors Bureau.
About Viejas Outlet Center
Located at 5005 Willows Road in Alpine, Calif., Viejas Outlet Center
features 255,000 square feet of shopping space and is home to more than
50 of America's favorite brand names. Viejas Outlet Center is set on 37
acres in the east San Diego County foothills, providing shoppers with a
unique peaceful ambiance that draws upon the natural beauty of the
surrounding environment, with meandering paths of lush landscaping and
plant life, natural water features and massive rock formations. Viejas
Outlet Center also features a variety of great eateries, a new bowling
center and a spectacular interactive water fountain. For more
information on Viejas Outlet Center, visit www.shopviejas.com
or call 619-259-2070.
Viejas Casino & Outlet Center
Robert Scheid
Public
Relations Director
619-922-9736
rscheid@viejas.com
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