Published: March 12, 2010

Deion Sanders on the Cover of ESPN The Magazine

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NEW YORK - (BUSINESS WIRE) - Deion Sanders may be retired from the NFL, but is "Prime Time" still living up to his nickname? His mentoring Pee Wee to pro football players has caused some debate and even prompted the NCAA to investigate his relationships with some it's rising stars. In "The Curious Case of Deion Sanders" ESPN The Magazine's Seth Wickersham questions Sanders' influence-positive and negativeâ€”on younger football players in this week's issue, on newsstands now. Also in this issue...Chris Broussard, for "The Insider," proves that the increased NBA-play prep-to-pro players are exposed to makes their bodies much older than their age. And..."Player X," MLB, gives fans the scoop on why most veteran players bolt from spring games early.

Sanders Article: http://bit.ly/cG41uR

ESPN The Magazine Cover: Deion Sanders

NCAA Tournament 2010:

Marching Order
The brackets aren't as wildly unpredictable as you think. In fact, there's a science to picking winters. By Peter Keating
Article: http://bit.ly/ctf8gN

Whatcha Got?
Some players and coaches enter the Big Dance with a shaky rep. Will perception become harsh reality for these five? By Elena Bergeron
Article: http://bit.ly/ak1wy4

Fine Line
The Tournament is a gambling bonanza. Cool for Vegas. Not cool if athletes are in on the action. By Chad Millman
Article: http://bit.ly/czQrIH

Also in ESPN The Magazine:

Knock on Wood (MLB)
Last year the Cubs' bats fizzled. But new hitting coach Rudy Jaramillo has a system to get Chicago crackin' again. By Jeff Bradley

To Each His Own (NHL)
Hockey players are truly, madly, deeply attached to their sticks. Alex Ovechkin and others give the lowdown on the love affair. By David Fleming
Article: http://bit.ly/ckO2ys

The Second Option (NBA)
LeBron and the Free Agents is the summer blockbuster fans have long been pining for. Some GMs, though, may wait for the sequel. By Ric Bucher
Article: http://bit.ly/budAOb

...And much more!

Photos/Multimedia Gallery Available: http://www.businesswire.com/cgi-bin/mmg.cgi?eid=6213124&lang=en