Published: March 12, 2010
ESPN Mobile TV Launches on Sprint TV
OVERLAND PARK, Kan. & BRISTOL, Conn. - (BUSINESS WIRE) - ESPN and Sprint (NYSE: S) are teaming up to give Sprint customers the
ultimate sports experience - in the palm of their hands - with ESPN
Mobile TV available on Sprint TV. Beginning today, ESPN
Mobile TV will offer Sprint consumers unparalleled live sports
programming and entertainment from ESPN via Sprint handheld devices.
ESPN Mobile TV coverage during March and April will feature more than
100 live events and over 250 hours of coverage for Sprint customers with
this new agreement beginning just in time for fans to watch the Big 12
and Big East Conference Championship basketball games on Sprint mobile
devices. Programming and live events through April include:
-
23 Live Men's NCAA Basketball Games (including Conference Championship
games)
-
19 Live Women's NCAA Basketball Championship Games
-
9 NBA Playoff Games
-
15 Regular Season NBA Games
-
30 Live NBA Fastbreak Shows
-
10 Regular Season MLB Games
-
50 Live Baseball Tonight Studio Shows
-
3 College Football Spring games
-
3 Live Friday Night Fights
-
3 Live NCAA Hockey Championship Games
-
5 Live MLS Matches
"Mobile has become an invaluable screen to the digital consumer,"
said Matt Murphy, senior vice president, Digital Video Distribution,
Disney and ESPN Media Networks. "To super serve sports fans, you have
to provide live coverage on the go, and we are excited to be working
with Sprint to provide this offering to its customers."
"We are very pleased to offer ESPN's world-class sports news and
entertainment video content," said Len Barlik, Sprint's vice president
of wireless and wireline services. "This collaboration is about giving
great programming to our customers who are sports fans. Sprint is
committed to delivering the best mobile video experience, which will
continue to be enhanced with the deployment of our Sprint 4G services."
More than 800 live events this year - including the 2010 FIFA World Cup,
MLB, NBA, Grand Slam tennis, college football and basketball - will be
available on the majority of Sprint's device lineup, including the
popular HTC Hero, Samsung Moment, Samsung Instinct, Palm Pre and
Blackberry Curve. ESPN Mobile TV is part of the Sprint TV package, which
is included as a part of Sprint's Everything Data plans at no additional
charge. With Sprint TV, customers get access to everything from news,
weather, sports, children's programs and comedy, including Disney
Channel and ABC.
In addition to the 24/7 mobile sports television network, ESPN Mobile
provides easy access to sports news, information, commentary, analysis,
statistics and ring tones as well as streaming audio and video.
About ESPN Mobile
ESPN Mobile is devoted to extending the ESPN brand and content over the
wireless medium. ESPN content and applications on mobile platforms can
be accessed any time, anywhere via licensing agreements with every major
domestic carrier. ESPN's first wireless offering launched in 1995 with
the ESPN To Go pager for scores, and including ESPN's industry-leading
collection of mobile web sites, mobile apps, mobile games, mobile alerts
and mobile video (ESPN Mobile TV and Video on Demand clips).
About Sprint
Sprint Nextel offers a comprehensive range of wireless and wireline
communications services bringing the freedom of mobility to consumers,
businesses and government users. Sprint Nextel is widely recognized for
developing, engineering and deploying innovative technologies, including
two wireless networks serving more than 48 million customers at the end
of the fourth quarter of 2009 and the first wireless 4G network from a
national carrier in the United States; industry-leading mobile data
services; instant national and international push-to-talk capabilities;
and a global Tier 1 Internet backbone. The company's customer-focused
strategy has led to improved first call resolution and customer care
satisfaction scores. For more information, visit www.sprint.com.
ESPN Mobile TV: A $0.03/KB charge applies without a data plan. Coverage
not available everywhere. Availability of service varies based on
selected phone/network. Sprint 4G available in over 25 markets and
counting and on select devices; see Sprint.com/4G for details.

Sprint
Dave Mellin, 303-498-0078
dave.mellin@sprint.com
or
ESPN
Kristie
Chong, 212-916-9269
kristie.chong@espn.com
Copyright © 2012, Business Wire, Inc., All rights reserved.
Copyright © 2012, NewsBlaze,
Daily News