Published: March 11, 2010
New "Capital Soup" Web Site Dishes Up News and Opinions "Straight from the Source"
TALLAHASSEE, Fla. - (BUSINESS WIRE) - A new Web site - CapitalSoup.com
- dishes up a daily 'serving' of news and opinion directly from all of
Florida's newsmakers, including elected officials, government agencies,
political campaigns, statewide associations and business interests.
The site provides a single location featuring all the news and opinions
issued from Florida's capital city each day, as well as a listing of
upcoming news events. CapitalSoup.com will post news releases and
opinion editorials free of charge. Additional services, such as video
news releases, video of news conferences, featured positioning and
advertising, are available for a fee.
The site was created by Ron
Sachs and Michelle
Ubben, partners in the Tallahassee-based public relations firm Ron
Sachs Communications.
"This town generates a wealth of statewide-focused news every day,"
Ubben said. "In this era of seismic shifts within the news industry,
having a site that aggregates information and news exactly as it's
issued by the sources and newsmakers is unique and valuable."
The site also allows visitors to comment on news and opinion pieces
posted on the site, creating the opportunity for a statewide
conversation.
Sachs said the site doesn't compete with traditional media, but rather
provides an additional venue to get news out.
"We think this site fills a real need," Sachs said. "Clearly,
traditional news media are more challenged than ever to cover the wide
range of news and events happening daily in the capital city. This site
will enable elected leaders, government agencies, statewide
associations, corporations and other legitimate entities to get their
messages out to key audiences in another important way."
The site hopes to build a particular following among state leaders,
lawmakers, opinion leaders and leaders of industry groups.
Ron Sachs Communications is Florida's leading public affairs
communications firm, building public and opinion leader support for
issues of local, state and regional importance. Ron Sachs Communications
is based in Tallahassee with offices in Orlando. For more information
please visit www.ronsachs.com.
CapitalSoup.com
Ron Sachs Communications
Michelle Ubben,
850-222-1996
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