Published: March 11, 2010
HIGH ON FIRE's "Frost Hammer" Music Video Posted Online
World renowned power trio HIGH ON FIRE has
just released its critically lauded new album, "Snakes for the Divine."
Today, the band premieres its brand new music video -- for the explosive
track "Frost Hammer" -- via Pitchfork.
Filmed on location in both Los Angeles, CA and NYC with director Kevin
Custer for Toaster in the Tub, HIGH ON FIRE's "Frost Hammer" video
showcases intense performance footage of the award-winning band juxtaposed
alongside "the epic tale of a warrior's sojourn to the cold and barren
Plateau of Leng where he secures the fabled Frost Hammer that will be used
to enact the final rites and complete the dark rebirth and reign of the
Frost Child." Check out Pitchfork's world premiere of HIGH ON FIRE's
"Frost Hammer" video now at this location
(http://pitchfork.com/tv/#/musicvideo/4115-high-on-fire-frost-hammer-e1).
"Snakes for the Divine" landed at #62 on the Billboard Top 200 Chart in its
first week of release. The band's debut release for E1 Music, and fifth
full length album overall, "Snakes for the Divine" also debuted at #1 on
Billboard's Hard Music Core Stores Chart.
On March 31, HIGH ON FIRE will kick off a five week U.S. headlining tour.
Presented by Decibel and Stereogum, the trek will include support from
Priestess, Black Cobra and Bison B.C. HIGH ON FIRE will also perform live
at the 2010 SXSW Festival, headlining the Action! PR SXSW Showcase, set for
Wednesday, March 17 at Mohawk (912 Red River St., Austin, TX). The
official event flyer can be viewed online at this location
(http://action-pr.com/uploads/art/205/ACTION_PR_HighOnFire_SXSW_2010.jpg).
The all-ages event will be open to the public as well as SXSW badge and
wristband holders.
In addition to Pike, HIGH ON FIRE features drummer Des Kensel and bassist
Jeff Matz.
HIGH ON FIRE is available to speak with interested media now. To chat with
the band / request a review copy of "Snakes for the Divine," simply contact
Carl Schultz @ ACTION! PR via any of the means listed below. Updated HIGH
ON FIRE news and tour information will be made available via the band's
online domains: www.highonfire.net / www.myspace.com/highonfireslays, the
E1 Music website: www.e1music.us and the ACTION! PR website:
www.action-pr.com.
"For more than 10 years High on Fire has been a perfect underdog, touring
regularly in support slots with more popular bands and often leaving the
stronger impression...a beautiful, untamable kind of band" -- THE NEW YORK
TIMES
"doom-laden, distortion-obsessed, steroid-injected extrapolation of stoner
metal... far out" -- SPIN
"The California trio High on Fire, a more agile descendent of '90s
stoner-rock titans Sleep, play with the same kind of focused intensity as
Motorhead; they patented a style and on their fifth studio album, 'Snakes
for the Divine' (E1 Music), see no reason to change it... superhuman" --
THE CHICAGO TRIBUNE
"High on Fire are the sort of band who put devils or skulls or snake-demon
ladies on their album covers just because those things are awesome, not
because they illustrate any larger cultural point. And five albums in,
they're very, very good at generating awesome on demand. 'Snakes for the
Divine' shows that metal, in its most basic and elemental forms, still has
plenty of visceral thrill left in it -- as long as it's done right. And
High on Fire do it right." -- PITCHFORK
"a band that eats Motorhead, drinks Sabbath, and bleeds Slayer, and 'Snakes
for the Divine' proves that they are at the absolute pinnacle of their
game. High on Fire's latest is divine" -- SAN FRANCISCO BAY GUARDIAN
"one of a kind" -- DECIBEL
"High on Fire are the new Mötörhead. The trio never falter" -- ALTERNATIVE
PRESS
"High on Fire's fifth studio album, 'Snakes for the Divine,' shows the
metal trio only improving with age. 'Snakes for the Divine' is the sound of
a band at the top of its game" -- THE EAST BAY EXPRESS
"majestic... monolithic-sounding... on the cusp of attracting a much larger
audience than ever before." -- POPMATTERS
"And now, at last the public is starting to take notice. The record hit #62
on the 'Billboard' album chart, more than doubling same week sales for
'Death is This Communion,' and, like a large rock rolling slowly down a
gradual incline, the momentum started to carry High on Fire forward to
bigger and brighter things." -- MTV NEWS
"Oakland's (and possibly Earth's) heaviest band, High on Fire, is ready for
its close-up." -- SF WEEKLY
HIGH ON FIRE tour dates:
Decibel and Stereogum presents:
HIGH ON FIRE "Snakes for the Divine" U.S. headlining tour:
March 13 St Augustine, FL Harvest of Hope
March 17 Austin, TX Mohawk (*As part of the ACTION! PR
SXSW Showcase -- ONLY SXSW appearance!)
March 31 Minneapolis, MN Triple Rock Social Club
April 1 Madison, WI High Noon Saloon
April 2 Chicago, IL Lincoln Hall
April 3 Columbus, OH Skully's Music Diner
April 5 Morgantown, WV 123 Pleasant St
April 6 Philadelphia, PA First Unitarian Church
April 7 Cambridge, MA Middle East
April 8 Milford, CT Daniel St
April 9 New York, NY Gramercy Theater
April 11 Washington, DC Black Cat
April 13 Charlotte, NC Tremont Music Hall
April 14 Atlanta, GA Masquerade
April 15 New Orleans, LA One Eyed Jack's
April 16 Houston, TX Walter's on Washington
April 18 Dallas, TX The Loft
April 20 Boulder, CO Fox Theater
April 22 Tempe, AZ Club House
April 23 Los Angeles, CA El Rey Theatre
April 24 Costa Mesa, CA Detroit Bar
April 25 San Diego, CA Casbah
April 27 Fresno, CA Audies Olympic / Club Fred
April 28 Santa Cruz, CA Blue Lagoon
April 30 Eugene, OR John Henry's
April 30 Boise, ID Neurolux, Inc.
May 1 Spokane, WA The Boulevard
May 2 Bellingham, WA The Nightlight
May 4 Seattle, WA Chop Suey
May 5 Portland, OR Dante's
May 7 Eureka, CA Nocturnum
May 8 Oakland, CA The Fox Theatre (*As part of
The Missing Link w/ Mastodon, BTBAM,
Baroness, Priestess and more)
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