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CPM Marketing Group Honored with 3 SIAA Awards for Healthcare Marketing Campaigns

"We are extremely honored that three of our marketing campaigns were given this prestigious award, and even more thrilled that two of them were for campaigns we created and executed for our hospital clients," said John Hallick, CEO of CPM Marketing Group. "These awards are a testament to our mission to help hospitals maximize the return-on-investment of their marketing campaigns for a positive impact on the organization's bottom-line and on patient care."

CPM's awards consisted of:

• Merit Award for a cardiovascular billboard campaign on behalf of HCA Osceola Regional Medical Center
• Merit Award for a "New Movers" direct mail campaign on behalf of Port Huron Hospital
• Merit Award for a CPM direct mail promotional campaign for the 2009 Society for Healthcare Strategy and Market Development (SHSMD) conference

Launched in 2003, the SIAA are the only advertising awards to specifically recognize advertising excellence from service industry providers. The 7th Annual SIAA featured more than 1,400 entries from over 300 advertising agencies and 900 institutions. A national panel of judges reviewed, evaluated and rated every entry, in 27 categories, for execution, creativity, quality, consumer appeal and overall breakthrough advertising content.

Download samples of CPM's award-winning collateral pieces here.

About CPM Marketing Group

Headquartered in Madison, Wis., CPM Marketing Group is the market leader in the development of Customer Relationship Management (CRM) solutions for hospitals, including database development, intelligent healthcare marketing systems and predictive market segmentation. CPM's integrated solutions allow healthcare organizations to maximize their customer relationships through market analysis, strategic planning and targeted personal communications. Its solutions operate from an accessible, customer-centric database that includes comprehensive individual and household data extracted from institutional and external research sources. CPM's suite of software tools provides easy and secure access to data for individual snapshots of patients and health consumers on a segment-of-one basis. For more information, visit www.cpm.com, call (800) 332-2631 or e-mail marketing@cpm.com. CPM can also be found on Twitter at http://Twitter.com/CPMMarketing or on Facebook at http://www.Facebook.com/CPMMarketing.

Amendola Communications for CPM Marketing Group
Lindsey Karberg, 480-664-8412 x13
lkarberg@ACmarketingPR.com