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Groupon Launches in Las Vegas

"Las Vegas has so much to do beyond the Strip that even local residents can be overwhelmed by their options," said Groupon founder Andrew Mason. "Groupon will help both locals and tourists explore Vegas by featuring the best things to see, do, eat, and buy - all while saving them money in the process."

Using the principles of collective buying, Groupon negotiates unprecedented deals with top businesses. Groupon subscribers receive free daily emails alerting them to the deal. These deals are only activated if a minimum number of people agree to buy, encouraging subscribers to share the promotion with family and friends via social media tools such as Facebook and Twitter. By guaranteeing a large number of new customers, Groupon creates a win-win for local merchants. So far, this innovative approach to e-commerce has generated millions in revenue for local businesses while saving two million subscribers nearly $70 million.

"Groupon brings buyers and sellers together in a fun and collaborative way," said Mason. "We offer the consumer a great deal they can't get anywhere else and deliver the sales directly to the merchant."

During its first week in Las Vegas, Groupon's featured deals will include a French restaurant, waxing salon, paintball and a bakery. Las Vegas is Groupon's thirty-second city.

About Groupon

Groupon, launched in November 2008 in Chicago, features a daily deal on the best stuff to do, eat, see, and buy in major cities across the U.S., with plans to be in 80 cities by the end of 2010. Groupon uses collective buying power to offer unbeatable prices and provide a win-win for businesses and consumers. Groupon is a project of The Point (http://www.thepoint.com), an online community launched in 2007 for organizing group action. For more information, visit http://www.groupon.com.

To get Groupon's daily free email for the best in your city, subscribe at http://www.groupon.com.

To learn how to become a featured business on Groupon, visit http://www.grouponworks.com.

Groupon
Julie Mossler, 312-242-2033
julie@groupon.com
or
SSPR
Hanni Itah, 847-415-9324
hitah@sspr.com