Published: January 19, 2010
Deducting the Challenges: The Energy CFO's Way Forward
MIAMI - (BUSINESS WIRE) - Energy may light up the world, but that does not stop today's energy
CFO being faced with the shadow of market volatility and price
fluctuations come morning. As the energy sector faces supply shortages,
increased competition and legislation, ensuring financial stability and
growth in the current market conditions is pushing energy CFOs to new
limits. Marcus Rowland, a speaker at the marcus evans Energy CFO
Summit 2010 taking place in Miami, Florida, February 21â23, shares
his thoughts on the challenges currently facing the energy
sector financial executive, the opportunities created by the crisis
and his outlook for next year.
What are some of the challenges facing energy CFOs at the moment?
What strategies to overcome these challenges would you recommend?
Marcus Rowland: There are many challenges facing energy company CFOs
today. We have very low natural gas prices and legislation attempts that
may considerably increase taxes. Moreover, all the economic issues
currently faced by companies in all industries generally. That includes
the availability of capital, volatility of the markets and volatility in
the prices we receive for our products. The last 18 months have been an
especially challenging time.
We, specifically, are facing challenging legislation regarding
derivatives. We are actively trying to educate Congress on its positive
uses. We are attempting to gather positive users of derivatives, and
educate Congress on their value as a tool to overcome price volatility.
That is probably our company's biggest challenge today. If this
legislation in the derivate area passes through in its current form, it
might not be so positive for us, thus we are working hard to make sure
it changes before it is passed.
What long-term corporate strategies would you recommend to energy
CFOs who perhaps face some of these challenges?
Marcus Rowland: The strategy Chesapeake is following is one which some
of our peers have also embarked on now. In our company, we have dealt
with challenges very positively. We are using new technologies and
developments to drill for unconventional gas assets, primarily shale, in
the United States. After several years of production decline, we are now
actively increasing the production capacity in the United States; at the
moment drilling unconventional shales is our biggest business.
How has the economic crisis affected the energy CFO's
responsibilities?
Marcus Rowland: From the third quarter of 2008 to the first quarter of
2009, the capital markets were completely closed off to us and many
other companies. Just the routine approach to either an equity or debt
offering was not really available to us or most other companies in the
United States. Today that has changed positively, allowing us once again
to start increasing drilling activities, which is a very important part
of our business strategy.
How can energy CFOs prepare the finance department to react faster
and be more flexible to market changes?
Marcus Rowland: The role of being flexible in a very dynamic market is
something that we look into all the time. One of the areas that we have
focused our discussion on is training our younger talent. As we face an
aging population, the education function in our company has become more
important. We have addressed that by going out and recruiting college
age engineers, scientists and financial people; and then educating them
and putting them into very responsible positions early on. That has
allowed us to be more flexible in the way we react to changes, because
of various reasons; those who have been around for years may have
experienced those issues, but that might color the way they approach it.
I find that young people are energetic, flexible and not necessarily
pre-destined to make certain types of decisions, and we are finding that
very refreshing.
How has the energy CFO's role within the organization changed in the
past few years?
Marcus Rowland: What might have been a very conventional treasury type
position a decade ago has, has now become a much more dynamic role in
the business. Whether it is educating congressmen or educating and
reporting to the various regulatory bodies, the CFO's role has expanded.
In our company, as we have grown into one of the largest producers of
natural gas in the country, my role has expanded accordingly.
What specific opportunities for energy CFOs do you believe are now
available in the market?
Marcus Rowland: That is a good question. In the past 18 months, we have
thought more about the challenges of the crisis, than the opportunities.
I suspect the opportunity to grow a company in this environment has
enhanced competition and costs have declined significantly. One
opportunity is to take advantage of those lower costs and enter into
long-term contracts as we are trying to do; to partner with some of our
service providers at those lower cost levels.
About the Energy CFO Summit 2010
This unique forum will take place at the Doral Golf Resort & Spa, Miami,
Florida, February 21-23, 2010. Offering much more than any conference,
exhibition or trade show, this exclusive meeting will bring together
esteemed industry thought leaders and solution providers to a highly
focused and interactive networking event. The summit includes
presentations on adapting your financial strategy to new energy
regulation, accessing credit markets to fund growth projects, the impact
of renewables on the balance sheet and taking advantage of current
market conditions.
For more information please send an email to info@marcusevanscy.com
or visit the event website at http://www.energycfosummit.com/MarcusRowlandInterview.
Please note that the summit is a closed business event and the number of
participants strictly limited.
About marcus evans Summits
marcus evans Summits are high level business forums for the
world's leading decision-makers to meet, learn and discuss strategies
and solutions. Held at exclusive locations around the world, these
events provide attendees with a unique opportunity to individually
tailor their schedules of keynote presentations, think tanks, seminars
and one-on-one business meetings. For more information, please visit http://www.marcusevans.com.
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- kindly inform us by sending an email to press@marcusevanscy.com.
marcus evans, Summits Division
Sarin Kouyoumdjian-Gurunlian,
Press Manager
Tel: + 357 22 849 313
Email: press@marcusevanscy.com
http://www.energycfosummit.com
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