Published: January 15, 2010
Yahoo!'s Coverage Takes Center Ice in Vancouver
SUNNYVALE, Calif. - (BUSINESS WIRE) - Yahoo! (Nasdaq:YHOO) extends its vision of being the center of people's
online lives with comprehensive Winter Olympics coverage and experiences.
Yahoo! will keep fans on top of the action with a games-dedicated
website (http://sports.yahoo.com/olympics)
featuring award-winning writers, a new Olympic mobile site, a
custom-designed broadcast studio in Vancouver, and an entertainment
center, FanCouver, where fans attending the games can participate in
Yahoo! events and promotions.
"Winter Olympics fans are truly in for a treat from Yahoo," said Jimmy
Pitaro, vice president of North American Audience of Yahoo!. "Fans and
advertisers alike will experience outstanding Olympic Game coverage on
Yahoo!, an exciting Vancouver entertainment center, and the chance to
win cool prizes like Wii systems and digital cameras."
Yahoo! Sports' Vancouver Coverage
Yahoo! Sports, the No.1 online sports destination, will have one of the
largest editorial teams in Vancouver, led by Yahoo!'s award-winning
writers Dan Wetzel, Charles Robinson, and Martin Rogers. To give fans a
multifaceted view and analysis of the competitions, Yahoo! Sports has
also lined up Olympians and champion athletes, including:
-
1998 Olympic silver medalist and three-time world champion figure
skater Elvis Stojko
-
1996 Olympic gold-medal gymnast Dominique Dawes
-
Former NHL defenseman and three-time Stanley Cup champion Ken Daneyko
-
2008 world curling champion and 2009 Scotties Tournament of Hearts
winner Jennifer Jones
-
1992 Olympic gold-medal moguls skier Donna Weinbrecht
Yahoo! Sports will have additional daily coverage with:
-
Yahoo!'s Olympic mobile site, scheduled to launch on February 9, which
will enable on-the-go fans to keep up with the latest, including medal
counts, news and expert coverage, live results, and athlete profiles.
-
Winter Games Roundup, a daily video news show that will recap top
stories and give information on upcoming Olympic events, hosted by
Dawes.
-
Fourth-Place Medal, a leading Olympics blog that has keen insights
from editor Chris Chase and Puck Daddy editor Greg Wyshynski.
Yahoo! Gives You a Chance to Win
Beginning January 25, 2010, fans can submit their favorite winter sports
photos in the "Winter Sports Moment" sweepstakes at http://sports.yahoo.com/fancouver
for a chance to win prizes ranging from digital cameras to a trip to the
U.S. Freestyle Skiing Championship held at Squaw Valley, California, in
March 2010. Participants are encouraged to share great hockey moments,
downhill triumphs, or other thrilling winter sports photos. The
sweepstakes is open to residents of the United States and Canada
(excluding Quebec).
Yahoo! Turns Vancouver Into FanCouver
On opening day of the games, Yahoo! will unveil FanCouver, an
entertainment center where all fans can go to enjoy:
-
Live video streaming with "Fan-Cam"
-
Free WiFi lounge
-
Free hot cocoa bar
-
Photo booth
-
Pin giveaway, a tradition at the Games
-
Appearances by athletes
-
Games and giveways
Located in the Yaletown section of Vancouver at 1128 Hamilton Street,
FanCouver will be open February 12 through February 28, from 11 a.m. PST
to 11 p.m. PST daily.
Advertisers Bring Home the Gold With Yahoo!
During the Winter Games Yahoo! and its advertising partners anticipate
that millions of users across online and mobile platforms, will be
accessing or sharing information about the Games. In order to meet
users' need for relevant and timely Olympic information, Yahoo! is
working with advertisers such as Acura and Visa to provide fans with
Winter Games medal count coverage, robust athlete pages and the Winter
Games Roundup.
About Yahoo!
Yahoo! attracts hundreds of millions of users every month through its
innovative technology and engaging content and services, making it one
of the most visited Internet destinations and a world-class online media
company. Yahoo!'s vision is to be the center of people's online lives by
delivering personally relevant, meaningful Internet experiences. Yahoo!
is headquartered in Sunnyvale, California. For more information, visit pressroom.yahoo.com
or the company's blog, Yodel Anecdotal (yodel.yahoo.com).
Yahoo! is the trademark and/or registered trademark of Yahoo! Inc.
Olympic, Olympiad, the Olympic rings, Faster Higher Stronger, Citius
Altius Fortius and related marks are owned by the International Olympics
Committee, the Canadian Olympic Committee, the Vancouver Organizing
Committee for the XXI Olympic Winter Games, or their related entities.
This site is neither endorsed by nor affiliated with any of these
entities.
Wii is a trademark of Nintendo. Yahoo! Sports and any promotions related
to Yahoo! Sports are neither endorsed by nor affiliated with Nintendo.
Photos/Multimedia Gallery Available: http://www.businesswire.com/cgi-bin/mmg.cgi?eid=6143750&lang=en
Yahoo! Sports
Nicol Addison, 310-907-2834
nicol@yahoo-inc.com
or
PorterNovelli
Brandon
Brunson, 512-241-2234
brandon.brunson@porternovelli.com
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