Published: December 03, 2009
ACA Urges Regulators To Scrutinize The Comcast-NBCU Transaction To Protect Consumers From Price Gouging, Limitations On Choice
PITTSBURGH - (BUSINESS WIRE) - The American Cable Association is urging regulators to scrutinize the
proposed Comcast-NBC Universal transaction - a deal that would create
the country's most powerful online and traditional programming company -
and take appropriate action, whether through conditions or forced
divestiture, to prevent the new programming giant from using its
enhanced market power to raise prices and limit choices for consumers of
small and medium-sized cable and broadband operators.
"Without broad government intervention, regulators in Washington, D.C.
will see Comcast-NBCU wield its unprecedented power to drive up
artificially the cost of its programming, particularly for its newly
acquired local broadcast TV stations and its 'must-have' national and
regional cable networks that air live sporting events. Without
restrictions, the new media conglomerate will also leverage its enhanced
market power to force other pay-television providers to distribute all
of its combined Comcast-NBCU programming on basic tiers, regardless of
consumer interest in paying for this content," ACA President and CEO
Matthew M. Polka said.
Under the proposed transaction, Comcast would take majority control of
the NBC broadcast network, 10 local NBC TV stations and 16 TV stations
owned by the Spanish-language Telemundo network, and the Universal movie
studio. The deal would also put Comcast in command of NBCU's widely
popular cable programming assets, including USA, Syfy, CNBC, MSNBC,
Bravo, Weather Channel, Oxygen, Chiller, Sleuth, Telemundo, Universal
HD, and mun2.
These NBCU cable programming assets would be combined with Comcast's
stable of cable networks, which includes Golf Channel, E! Entertainment
Television, Style Network, and VERSUS.
At the close of the transaction, Comcast - already the owner of 10
regional sports networks - would gain enormous new clout in the sports
TV market as NBCU already has the rights to the Olympic Games and the
rights to air regular season NFL games on Sunday night.
ACA believes that the consolidation of programming assets by the
nation's largest pay television and broadband provider represents a
serious threat to the financial stability of smaller operators.
Independent operators already have very little leverage in their
negotiations with broadcasters for retransmission consent and with the
national and regional sports networks for carriage rights. These
problems become far worse when they have to negotiate programming deals
with an entity that has the alternative option to distribute the content
directly to customers either through their cable plant or online.
"With two broadcast networks, 26 owned-and-operated stations, influence
over broadcast affiliates, a stable of cable programming with popular
live sports programming, the Comcast-NBCU transaction represents
significant harm to consumers through a distortion of competition,
including price gouging, that must be addressed," Polka added.
In addition to being a major cable content owner, Comcast is the
country's largest cable TV service provider, with 23.8 million
subscribers, and the largest residential broadband access provider, with
15.7 million customers. It also provides digital phone service to 7.4
million customers.
In the online arena, the Comcast-NBCU transaction could fundamentally
alter the way consumers view video programming on the Internet. In
controlling NBCU, Comcast would assume NBCU's 30% minority, but
nonetheless influential, interest in Hulu.com, the Internet video
streaming site that is free to broadband access providers and their
consumers who want to sample some of NBC's primetime fare in an
on-demand fashion.
"ACA is troubled that by having one of the nation's largest cable
programmers take control of so much valuable content, Comcast-NBCU will
be able to force its preferred business model for online video
distribution upon others, regardless of whether such a model is in the
best interest of consumers," Polka said.
ACA believes that the concessions already proposed by Comcast-NBCU do
not go far enough to afford consumers protection from all the massive
anti-competitive harms inherent in a transaction that unites the largest
pay-TV provider in the country with a dominant content provider like
NBCU.
"Comcast's proposed concessions designed to gain regulatory approval
will not achieve the important goal of alleviating all the serious harms
that this transaction would cause consumers of small cable and broadband
operators. Applying a Band-Aid to an ax wound is hardly a solution,"
Polka said.
About the American Cable Association
Based in Pittsburgh, the American Cable Association is a trade
organization representing more than 900 smaller and medium-sized,
independent cable companies who provide broadband services for more than
7 million cable subscribers primarily located in rural and smaller
suburban markets across America. Through active participation in the
regulatory and legislative process in Washington, D.C., ACA's members
work together to advance the interests of their customers and ensure the
future competitiveness and viability of their business. For more
information, visit http://www.americancable.org/
American Cable Association
Ted Hearn, 202-986-1980
Email: thearn@americancable.org
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