Published: November 19, 2009
Merkle Appoints Tim Berry and Patrick Hennessy as Co-Presidents
COLUMBIA, Md. - (BUSINESS WIRE) - Merkle (www.merkleinc.com),
one of the nation's largest and fastest growing customer relationship
marketing agencies, announced today the appointment of Patrick Hennessy
and Tim Berry - both 12-year veterans of Merkle - to the newly created
positions of co-presidents. The change comes as Merkle consolidates its
core operating units, including technology, data, analytics, strategy,
creative and production management, as well as all business development
and client management resources - all of which will report to Hennessy
and Berry.
David Williams, Chairman and CEO of Merkle said, "With the corporate
realignment, we are positioning the agency for dramatic and substantial
growth over the next decade. Our integration will enable us to deliver
our services more efficiently and optimize our clients' marketing
programs to ensure successful outcomes. I am extremely pleased to be
appointing Tim Berry and Patrick Hennessy as co-presidents, and I am
completely confident in their leadership and ability to take on expanded
roles. Together, we are fully committed to growing the business for many
years to come. I have never been more passionate and excited by the
opportunities ahead for Merkle and our clients."
Patrick Hennessy and Tim Berry both joined Merkle in 1997, playing key
roles in building the organization from 80 employees and $19 million in
annual revenue to more than 1,000 employees and estimated 2009 revenue
of $240 million. Hennessy first came to Merkle in a business development
role, but quickly rose to the ranks of executive vice president and
group leader of the Commercial Markets Group, where he and Tim Berry
worked hand-in-hand to oversee the delivery of data-driven marketing
solutions to Merkle's clients. Tim Berry joined Merkle as the company's
first statistician. In addition to co-developing corporate integration
and client engagement initiatives, he also played a key role in
implementing the agency's quantitative growth strategy. Today, Merkle
employs over 125 statisticians in the U.S. and China who provide the
analytic support for Merkle's unique customer relationship marketing
approach.
Tim Berry said, "I'm very excited to be working with Patrick in the role
of co-president and building Merkle into the number one customer
relationship marketing agency in the world. Philosophically, our
leadership and management approach is the same. Our passion and goal is
to drive better marketing results for our clients and make them look
like superstars within their organizations. Merkle has always had a
tremendous client portfolio, and we are fully committed to maintaining
our momentum and focus on developing best-in-class marketing strategies
and solutions for our clients."
Patrick Hennessy said, "Over the years, Tim and I have developed a
working relationship that we believe has produced greater results then
if we worked independently - essentially, a 'one-plus-one equals three'
approach. We've put a huge amount of our time and focus on getting great
people and helping them work as a team, because we know it will drive
the best results for our clients and for the company. Tim and I are both
passionate about Merkle and we are really excited to be working even
more closely with David to help him develop and execute on the vision to
become the leading customer relationship marketing agency in the
industry."
About
Merkle Inc.
Merkle is one of the nation's largest and fastest growing customer
relationship marketing agencies. For more than 20 years, Fortune 1000
companies and leading nonprofit organizations have partnered with Merkle
to maximize the value of their customer portfolios. By combining a
complete range of marketing, technical, analytical and creative
disciplines, Merkle works with clients to design, execute and evaluate Integrated
Customer Marketing programs. With more than 1,000 employees, the
privately held corporation is headquartered near Baltimore in Columbia,
Maryland with additional offices in Boston, Chicago, Denver, Little
Rock, Minneapolis, New York, Philadelphia, Seattle and Hagerstown, Md.
For more information, contact Merkle at 1-877-9-Merkle or visit www.merkleinc.com.
Media Contact
DPR Group Inc.
Rachel Hunt, 240-686-1000
RHunt@dprgroup.com
or
Company
Contact
Merkle Inc.
Kathryn Conway, 443-542-4000
KConway@merkleinc.com
Copyright © 2012, Business Wire, Inc., All rights reserved.
Copyright © 2012, NewsBlaze,
Daily News