Published: November 18, 2009
Taco Bell Feed the Beat Ready to Rock & Roll with 100 of the Nation's Hottest Up-and-Coming Rock Bands
IRVINE, Calif. - (BUSINESS WIRE) - Taco Bell continues to Feed the Beat for up-and-coming rock
acts and announced today the 100 bands that made the 2009 Feed the
Beat lineup. Celebrating its fourth year, Feed the Beat
provides free food and marketing support to America's up-and-coming rock
acts. This year, touring bands from across the nation, including The
All-American Rejects, Boys Like Girls, Forever The Sickest Kids, We The
Kings, Atreyu, Owl City, Dr. Dog and more, will receive $500 in Taco
Bell Bucks for free Fourthmeal, the late night meal between dinner and
breakfast. More than just free food, bands also receive important
marketing support for their music.
Music fans will be able to discover each Feed the Beat band on
Taco Bell's Virtual Music Festival Web site (www.feedthebeat.com)
which showcases their music and exclusive content created for the site.
Once there, fans can listen to bands they know or discover new tunes as
they stream music via the Feed the Beat Music Player. If they
discover a band they like and want to purchase music, they are directed
to the band's Web site where they can purchase the song.
"Feed the Beat began as a simple way to show how much we love and
support independent music, but it's grown to become a benchmark for how
Taco Bell supports bands and artists," said David Ovens, Chief Marketing
Officer, Taco Bell Corp. "Our Feed the Beat bands have been
showcased via our partnerships with MTV and ESPN, as we work hard to
highlight their talent and music. Whether helping to extend the
spotlight on their nominations for Video Music Awards, getting them to
play at the VMAs, or creating live concerts and soundtrack opportunities
during the X Games, the work never stops in support of our bands. We
want to help our 2009 lineup to realize at least the same type of
success and hopefully more."
Taco Bell is proud to congratulate all of the 2009 Feed the Beat
bands:
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Northeast:
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A Rocket To The Moon (Braintree, MA), Alberta Cross
(Brooklyn, NY), American Speedway (Philadelphia, PA), As
Tall As Lions (New York, NY), Black Gold (Brooklyn,
NY), Boys Like Girls (Boston, MA), Brian Bonz & The Dot
Hongs (Brooklyn, NY), Cash Cash (Roseland, NJ), Comic
Book Heroes (Reading, PA), Defeater (Boston, MA), Dr.
Dog (Philadelphia, PA), Fun. (New York, NY), Good
Old War (Langhorne, PA), Hotspur (Rockville, MD), Jet
Lag Gemini (Mahwah, NJ), Just Surrender (Dover Plains,
NY), Kelsey and the Chaos! (New York, NY), Math the Band
(Providence, RI), Secret Secret Dino Club (Saratoga
Springs, NY), Shayna Zaid & The Catch (New York, NY), Stereo
Skyline (Long Island, NY), The Acacia Strain (Chicopee,
MA), The Bouncing Souls (New York, NY), The Dares
(Burlington, VT), The Dig (New York, NY), The Gay Blades
(New York, NY), This Condition (Long Island, NY), TV/TV
(New York, NY), Vanna (Boston, MA)
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Midwest:
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All the Day Holiday (Cincinnati, OH), AM Taxi
(Chicago, IL), Cheap Girls (Lansing, MI), Electronic Six
(Detroit, MI), Foxy Shazam (Cincinnati, OH), Ha Ha Tonka
(Springfield, MO), Haste the Day (Indianapolis, IN), New
Medicine (Minneapolis, MN), Now, Now Every Children
(Minneapolis, MN), Owl City (Owatonna, MN), Story of the
Year (St. Louis, MO), The Ready Set (Fort Wayne, IN), THE
Scotland Yard Gospel Choir (Chicago, IL), We All Have Hooks
For Hands (Sioux Falls, SD), William Elliott Whitmore
(Montrose, IA)
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Southeast:
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Dead Confederate (Athens, GA), E for Explosion
(Guthrie, KY), Emarosa (Lexington, KY), Fake Problems
(Naples, FL), Hey Monday (West Palm Beach, FL), Hot
Chelle Rae (Nashville, TN), Iwrestledabearonce
(Shreveport, LA), Jonas Sees In Color (Greensboro, NC), Katie
Kerkhover (Nashville, TN), Less Than Jake (Gainesville,
FL), Mae (Virginia Beach, VA), Mansions (Louisville,
KY), Municipal Waste (Fairfax, VA), NeedToBreathe
(Charleston, SC), Red Collar (Durham, NC), Roman Candle
(Chapel Hill, NC), Schoolboy Humor (Little Rock, AR), The
Almost (Tampa, FL), The Chariot (Douglasville, GA), The
Constellations (Atlanta, GA), The Features (Nashville,
TN), The Friday Night Boys (Fairfax, VA), Those Darlins
(Murfreesboro, TN), VersaEmerge (Port St. Lucie, FL), We
the Kings (Bradenton, FL), Whitechapel (Knoxville, TN)
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Southwest:
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Barely Blind (Groves, TX), blessthefall (Phoenix,
AZ), Cross Canadian Ragweed (Yukon, OK), Eyes Set To Kill
(Tempe, AZ), Forever the Sickest Kids (Dallas, TX), Miniature
Tigers (Phoenix, AZ), The All-American Rejects
(Stillwater, OK), The Summer Set (Scottsdale, AZ), The
Uglysuit (Oklahoma City, OK), Upon A Burning Body (San
Antonio, TX)
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West:
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After Midnight Project (Los Angeles, CA), Atreyu
(Yorba Linda, CA), Barcelona (Seattle, WA), Broadway
Calls (Rainier, OR), Carolina Liar (Stockholm, CA), Dance
Gavin Dance (Sacramento, CA), Earthless (San Diego,
CA), Evan Taubenfeld (Los Angeles, CA), In This Moment
(North Hollywood, CA), Mozella (Los Angeles, CA), MC Lars
(San Francisco, CA), Nathen Maxwell and the Original Bunny Gang
(Los Angeles, CA), Nations Afire (Los Angeles, CA), Red
Fang (Portland, OR), Resident Hero (Los Angeles, CA), Runner
Runner (Huntington Beach, CA), Sherwood (San Luis
Obispo, CA), Single File (Denver, CO), The Parson Red
Heads (Los Angeles, CA), Wallpaper. (Oakland, CA)
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Feed the Beat bands were chosen by a panel of judges based on
performance and musicianship, originality and material selection, and
overall appeal and personality. Bands also had the opportunity to
express their passion for Taco Bell and share stories about eating
Fourthmeal while touring.
"I worked at a Taco Bell in Edmond, Okla. for over three years and still
eat Taco Bell every week. Even when we're out of the country, I have
friends on army bases who bring me Taco Bell," said Mike Kennerty,
guitarist for The All-American Rejects. "Getting to be a part of the Feed
the Beat family is sweet to say the least. Thanks, Taco Bell!"
To get the most up-to-date information and announcements, follow @FeedTheBeat
on Twitter or go to the Feed
The Beat Facebook page.
About Fourthmeal
Fourthmeal is the late night meal between dinner and breakfast that
includes four signature tastes and textures found only at Taco Bell.
Consumers seeking late night choices will find crunchy, spicy,
melty and grilled taste experiences during Fourthmeal at
participating Taco Bell locations.
About Taco Bell Corp.
Taco Bell Corp. ("Taco Bell" ), a subsidiary of Yum! Brands, Inc. (NYSE:
YUM), is the nation's leading Mexican-style quick service restaurant
chain. Taco Bell serves tacos, burritos, signature quesadillas, Grilled
Stuft Burritos, nachos, and other specialty items such as Crunchwrap
Supreme, in addition to the 79-89-99 Why Pay More Value Menu. Taco
Bell serves more than 36.8 million consumers each week in nearly 5,600
restaurants in the U.S.
Taco Bell Corp. Will Bortz / Deb Bell 949-863-3915 will.bortz@tacobell.com deb.bell@tacobell.com or Cohn
& Wolfe Andrew Garson / Lauren Lloyd 310-967-2900 andrew.garson@cohnwolfe.com lauren.lloyd@cohnwolfe.com
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