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KIT digital Launches Partners Program

KIT digital Adds 20 Sales and Implementation Partners With Offices in More Than 40 Countries

KIT digital, Inc. (NASDAQ: KITD), a leading global provider of on-demand software solutions for managing and monetizing Internet Protocol (IP)-based video assets, has launched "KIT Partners," the most integrated and geographically diverse sales and implementation network in the IP video platform industry.

The program initially includes 22 re-sale, business referral and implementation partners around the globe, bringing to nearly 50 the number of countries where KIT digital is active. KIT Partners complements the company's 14 offices globally, staffed by 290 employees who speak more than 18 different languages.

"KIT digital has differentiated itself as the premier enterprise-grade provider of IP video asset management solutions," said Gavin Campion, president of KIT digital. "While the front-end, browser-based video player market continues to experience commoditization and price led competition, our partners understand that the market is bifurcating. Sophisticated multinational clients now require deeper and more integrated '3-screen' asset management solutions like those provided by our KIT VX platform."

KIT Partners represent global leaders in digital content development, deployment and delivery. In addition to the previously announced global partnerships with Akamai and blinkx, KIT Partners include the following companies, with respective geographic areas of focus:

• The Americas: Astreya, GoTV, Internap, LatinStock, MRC, Omnitech, Ply Media, and RM 160;
• Europe, the Middle East and Africa: Can Communicate, Complete TV, DigiSoft, Digotel, MGt, Tech Access, Vivocom, VoloVita, and WRN;
• Asia-Pacific: Spotzer, TigerSpike, and WebAlive.

KIT Partners will be able to offer the KIT VX end-to-end software platform with preferred pricing and support, while KIT digital will benefit from KIT Partners' complementary technologies in certain cases, with local sales, implementation and services resources in other cases. In addition, KIT Partners will have input into the KIT VX product development roadmap through periodic KIT Partners Summits, and enjoy dedicated sales and corporate marketing support from the KIT digital marketing team. Customers of KIT Partners who implement a KIT digital solution will automatically receive extra customer service and support credits and be able to avail themselves of certain joint marketing initiatives.

According to Barak Bar-Cohen, KIT digital's executive vice president of business development, "In developing this partners program, KIT digital chose an involved and dedicated approach with a limited number of initial partners, as opposed to a broader, but looser corporate marketing alliance. As a result, this program will enable us to offer our technology platform to an expanded customer base and pair it with more effective local knowledge and expertise on the ground."

The launch of the KIT Partners program follows KIT digital's recent expansion of its leadership in IP video management for the enterprise with the acquisitions of Nunet, a global leader in video management for mobile devices, and The FeedRoom, a pioneer in online video management and live video streaming for corporate communications.

About KIT digital, Inc.
KIT digital (NASDAQ: KITD) is a leading, global provider of on-demand, Internet Protocol (IP)-based video asset management solutions. KIT VX, the company's end-to-end software platform, enables enterprise clients to acquire, manage and distribute video assets across the three screens of today's world: the personal computer, mobile device, and IPTV-enabled television set. The application of VX ranges from commercial video distribution to internal corporate deployments, including corporate communications, human resources, training, security and surveillance. KIT digital's client base includes more than 600 enterprise customers across 30+ countries, including The Associated Press, Best Buy, Bristol-Myers Squibb, Disney-ABC, General Motors, Google, IMG Worldwide, Intel, McDonald's, News Corp, Telefonica, Vodafone, Verizon and the U.S. Department of Defense. KIT digital maintains principal offices in Prague, Cologne, Dubai, London, Melbourne (Australia), New York, Stockholm and Toronto. For additional information, please visit www.kitd.com.

KIT digital Forward-Looking Statement
This press release contains certain "forward-looking statements" related to the businesses of KIT digital, Inc. which can be identified by the use of forward-looking terminology such as "anticipates," "believes," "estimates," "expects" or similar expressions. Such forward-looking statements involve known and unknown risks and uncertainties, including uncertainties relating to product development and commercialization, the ability to obtain or maintain patent and other proprietary intellectual property protection, market acceptance, future capital requirements, regulatory actions or delays, competition in general and other factors that may cause actual results to be materially different from those described herein as anticipated, believed, estimated or expected. Certain of these risks and uncertainties are or will be described in greater detail in our public filings with the U.S. Securities and Exchange Commission. KIT digital is not under any obligation to (and expressly disclaims any such obligation to) update or alter its forward-looking statements whether as a result of new information, future events or otherwise.