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Bendaroos(R) Flexible Building Sticks Stretch Imaginations and Make the Most of Parents' Budgets This Holiday Season

HAWTHORNE, N.Y. Nov. 18 /PRNewswire/ -- With the holidays come parents' annual struggle to find their children creative, hands-on presents that have lasting appeal well after the season ends. Award-winning Bendaroos(®) Flexible Building Sticks from Allstar Products Group provide an answer to the gift-giving conundrum this year with simple, yet imaginative bendable sticks that captivate children, and have a price tag - from just $5.99 to $19.99 - that will make mom and dad happy.

Bendaroos(®) building sticks are made from colored string coated with a special wax, that allows children to bend, twist and shape creations that will adhere to most surfaces. From an intricate 2-dimensional snowflake to a 3-D Santa Clause, Bendaroos(®) building sticks allow children to channel their abundant energy into original creations. The possibilities inside just one box of Bendaroos(®) building sticks are truly endless.

With the ability to inspire creativity among youth, Bendaroos(®) building sticks align perfectly with a major toy-buying trend for the 2009 holiday season - do-it-yourself toys. In fact, toy retail giant Toys "R" Us recently released its "2009 Holiday Toy-Buying Trends" and featured Bendaroos(®) building sticks as a product to aid children in the do-it-yourself movement. According to Toys "R" Us, Bendaroos(®) building sticks "spur imagination and encourage originality among little ones."

"We understand parents are always looking for fun yet practical gift ideas that aren't a burden on their holiday budget," said Anne Flynn, Director of Marketing for Allstar Products Group. "Bendaroos(®) building sticks are an affordable way for parents to brighten a child's holiday - and mind - through a fun approach to creative play."

Bendaroos(®) building sticks are offered in several varieties, making them perfect as a gift or an unexpected stocking stuffer. Children can enjoy the 500-piece MEGA pack or the new 200- and 100-piece theme packs. Plus, with prices ranging from $5.99 to $19.99, Bendaroos(®) building sticks fit any holiday budget. For more information on Bendaroos(®) building sticks, including holiday- and winter-themed creation ideas, visit www.BendaroosFun.com.

Bendaroos(®) building sticks can be found at major retailers nationwide such as Toys "R" Us, Bed Bath & Beyond, Walmart, Walgreens, CVS and Kmart.

About Allstar Products Group

Allstar Products Group is a leading direct response and consumer products company making quality products available to U.S. and international consumers through direct response television as well as internet, direct mail and retail channels. Allstar has a diverse product portfolio including popular consumer brands such as Snuggie((TM) )Blanket with Sleeves, Topsy Turvy(® )Planters, Aqua Globes((TM) )Watering Bulbs, Bumpits((TM) )Hair Inserts and Bendaroos(®) Building Sticks. Bendaroos(®) Building Sticks have won several industry awards including the iParenting Media Award, the National Parenting Center Seal of Approval, and the Creative Child Preferred Choice Award.

Bendaroos(® )is a registered trademark of Merchant Media, LLC.

SOURCE Allstar Products Group