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Lectra Showcases Newly Released Versions of Lectra Fashion PLM and Kaledo(R) at Apparel Tech Conference 2009

In Conjunction, Lectra Hosts Two Fashion Technology Events at Their New York City Fashion Headquarters

Lectra, the world leader in integrated technology solutions dedicated to industries using soft materials -- textiles, leather, industrial fabrics and composite materials -- today announced its participation in the Apparel Tech Conference 2009 in New York City, November 11-12. Held in NY's Fashion Institute of Technology, the Apparel Tech Conference gathers apparel brands, manufacturers and retailers to preview technology solutions and services from a select group of providers.

At the conference, Lectra's Vice President of Sales, Strategic Fashion and PLM, Simon Poulton will explore PLM in a presentation titled, "The Product Lifecycle Starts with Design - So Should Its Management." According to Simon, "Nearly 60% of a product's life is spent in design and development; as such it is essential to have complete visibility through the entire process from design to development and across the supply chain." Simon's presentation, held Thursday, November 12th at 1:00pm, will explore how a comprehensive, fashion-dedicated PLM platform can provide the ability to truly manage the entire design and development of a product's lifecycle without compromising creativity.

Lectra Fashion PLM V2R1, the latest version of Lectra state-of-the-art product lifecycle management solution for the fashion industry, is a unique modular and scalable solution, tailored specifically to the needs of the fashion industry, with built-in best practices developed throughout Lectra's years of work with the biggest names in fashion.

This process-oriented offer incorporates tools for all the activities and processes involved in the business of bringing a collection to market. Lectra Fashion PLM V2R1 includes modules for line planning, scheduling, costing, sourcing and performance monitoring, created with strategic decision makers in mind, and also process-based applications for fashion design, technical specifications, pattern-making, 3D prototyping and sample development.

Kaledo® V2R1 enables creative teams to benefit from the latest advances in design technology, both for textile and fashion. Kaledo brings design, product development, marketing and management teams together -- helping them to collaborate harmoniously when developing trends and collections. Kaledo includes modules to create highly realistic simulations of prints, weaves and knits, and to develop variations in just a few mouse clicks.

Kaledo functions on a platform specially devised to meet the specific needs of fashion companies. Its range of tools enables designers to increase productivity while facilitating the exchange of ideas, visuals and data between teams.

Kaledo and Lectra Fashion PLM events Hosted by Lectra

In conjunction with the Apparel Tech Conference, Lectra will bring together dozens of leading fashion and apparel companies to address design issues facing all fashion companies today. Lectra will preview its latest version of Kaledo and Lectra Fashion PLM in two exciting events on November 10th at Lectra Fashion Headquarters, just blocks from the Apparel Tech conference at 25 West 39th Street, FL 4.

Lectra's Kaledo event will take place from 12:00pm to 2:00pm. The Kaledo Lunch and Learn provides a forum for designers and the professional design community to network and learn more about the latest innovations in design technology.

As part of the Lectra Fashion PLM event, Lectra's partners, Walter Wilhelm Associates LLC -- one of the most qualified and experienced consultancy firms in its domain, responsible for nearly 50% of PLM implementations within fashion and related retail industries across the globe -- will present a clear path to successful implementation. This event will take place from 4:00pm - 6:00pm, followed by a reception.

To confirm attendance, contact Heather McCready: h.mccready@lectra.com - 212.730.4444 ext 202.

About Lectra

Lectra is the world leader in integrated technology solutions that automate, streamline, and accelerate product design, development, and manufacturing processes for industries using soft materials. Lectra develops the most advanced specialized software and cutting systems and provides associated services to a broad array of markets including fashion (apparel, accessories, footwear), automotive (car seats and interiors, airbags), and furniture, as well as a wide variety of other market sectors, such as the aeronautical and marine industries, wind power, and personal protective equipment. Lectra serves 23,000 customers in more than 100 countries with 1,500 employees and $292 million in 2008 revenues. The company is listed on Euronext Paris. For more information, please visit www.lectra.com

® Kaledo is a registered trademark of Lectra.