Published:
Clear Channel Outdoor Appoints Debbie Reichig to SVP Business Development and Marketing
PHOENIX - (BUSINESS WIRE) - Clear Channel Outdoor Holdings, Inc. (NYSE: CCO), today announced that
it has hired Debbie Reichig as Senior Vice President of Business
Development and Marketing. In this newly created position, she will be
responsible for client development and marketing their brands and report
to Rocky Sisson, Executive Vice President Sales and Marketing of Clear
Channel Outdoor.
"With over twenty years of experience, Debbie's extensive knowledge of
integrated media sales and exceptional track record will be an enormous
asset to our company," said Sisson. "We've seen a significant increase
in demand for our platform, and are confident that Debbie will help
drive innovative and impactful sales strategies for our customers. We
are pleased to welcome her to our company."
"As one of the fastest growing media sectors, the outdoor industry
presents many new opportunities for advertisers. I'm exciting to delve
into this new role and believe that my background will help me bring new
ideas to the table, including how to better implement Eyes On
measurement. I look forward to working closely with Rocky and the Clear
Channel Outdoor team," said Reichig.
Previously, Reichig was the Principal at In-Focus Media Consulting,
developing sales strategies for key clients including Weather Channel,
Rainbow Media and Current Media. Prior to that, she served as Senior
Vice President of Market Development at NBC Universal, directing the
integrated media sales marketing division across all assets and
instituting mechanisms for enhanced marketing communications across the
organization. Prior to NBC Universal, Reichig was Senior Vice President
of Sales Strategy at Court TV, conducting breakthrough research on ad
effectiveness, brand entertainment and multi-platform campaigns.
Reichig also served in other senior roles at iVillage, Comedy Central,
Network Television Association, AGB Television Research, Lifetime TV and
Blair/Telerep Television Representatives. She was chosen by Advertising
Age as the "Woman to Watch" in 2006.
About Clear Channel Outdoor
Clear Channel Outdoor (NYSE:CCO) is the world's largest outdoor
advertising company with close to one million displays in over 50
countries across 5 continents. In the United States, the company
operates just under 200,000 advertising displays and has a presence in
49 of the top 50 Designated Market Areas. It also operates airport,
rail, taxi and mall advertising businesses worldwide. Its Spectacolor
(U.S.) and DEFI (international) divisions are the global market leaders
in spectacular sign displays, including in New York's Times Square.
Clear Channel Adshel is the company's international street furniture
division, which operates over 3,500 municipal advertising contracts
worldwide. Clear Channel Outdoor also operates digital displays and
networks in most of its divisions. More information may be found by
visiting www.clearchanneloutdoor.com
Brainerd Communicators, Inc.
Maggie Duquin/Sharon Oh, 212-986-6667
Copyright © 2009, Business Wire, Inc., All rights reserved.
Copyright © 2009, NewsBlaze,
Daily News
Tags: Business wire, arizona, Medical, Consulting, Accounting and other Professional Services