Published:
Akamai and iStreamPlanet to Power Live and on-Demand Video for NBC's Coverage of the 2010 Vancouver Olympic Games
CAMBRIDGE, Mass. - (BUSINESS WIRE) - Akamai Technologies, Inc. (NASDAQ: AKAM), the leader in powering video,
dynamic transactions and enterprise applications online and
iStreamPlanet, a leading provider of digital media strategy, services
and software applications, today announced they have been selected to
work with Microsoft Corp. to provide an integrated, end-to-end solution
to deliver live and on-demand video online for NBC during the network's
coverage of the Vancouver Olympic Winter Games, February 12-28. The
solution will leverage Microsoft IIS Smooth Streaming to deliver an
uninterrupted, high-quality streaming experience to online audiences via
Microsoft Silverlight-based media players.
iStreamPlanet will be providing turnkey satellite downlink encoding and
production services to the Smooth Streaming for Silverlight format and
the video will be delivered to online audiences over the Akamai HD
Network. iStreamPlanet will be encoding 23 video feeds including nine
venue feeds, four broadcast feeds, one Olympic News Channel, six Beauty
Cams, two Victory Ceremonies and one Press Conference. All 23 feeds are
originating from Vancouver, British Columbia and transported to
iStreamPlanet's Las Vegas Webcast Operations Center over OC12 via IP
multicast.
The NBC Olympics online Silverlight player will leverage Akamai HD for
Microsoft Silverlight and the Akamai HD Network, Akamai's next
generation video delivery offering, to deliver both live and on demand
streaming to broadcast-sized audiences with a personalized and
interactive online experience and quality designed to match and
complements the TV experience. A key feature of Akamai HD for Microsoft
Silverlight is adaptive bitrate streaming based on IIS Smooth Streaming,
which is architected to enable uninterrupted video playback at HD
bitrates that seamlessly adjust to fluctuations in available bandwidth
to provide the best quality possible for each user.
"With consumer appetite for online video increasing and quality
improving, we expect the Vancouver Olympic Winter Games will prove to be
a milestone in innovation and online video," said Robert Hughes,
Executive Vice President of Global Sales, Services and Marketing at
Akamai. "Akamai is thrilled to support NBC's innovative coverage of this
global event. The Akamai HD Network is designed to let broadcasters
enhance television coverage by enabling the highest possible online
video experiences, complete with interactivity and at broadcast scale."
"We are honored to be chosen to assist NBC and Microsoft in what we
believe will be a historic webcast," said Mio Babic, President and CEO,
iStreamPlanet. "Drawing on our vast experience in live events, we have
worked closely with Akamai and NBC to put together a solution that we
believe will provide a unique experience for viewers of the Vancouver
Winter Games."
iStreamPlanet is collaborating with Akamai on the content
ingestion and publishing points management architecture to make sure all
created content is delivered in the highest possible quality.
"NBC has chosen the best combination of partners in iStreamPlanet and
Akamai to enable its online coverage of the Vancouver Winter Olympics,"
said Perkins Miller, senior vice president, digital media, NBC Olympics.
"iStreamPlanet's automated architecture for downlink and encoding
combined with Akamai's HD Network ensure our coverage will be the best
possible quality available for our viewers during the Vancouver Winter
Games."
The Akamai HD Network offers adaptive bitrate streaming capabilities
across playback formats that are specifically optimized to work with
Akamai's HD EdgePlatform for the fastest and most consistent video
bitrate switching - designed to enable an instant and uninterrupted
viewing experience for consumers even at the highest bitrates.
Leveraging Akamai's entire HTTP footprint, video over Akamai's HD
Network is delivered from servers closer to audiences around the world.
As a result, Akamai can more tightly control the amount of time the
player needs to buffer before switching streams. The shorter the buffer,
the faster the stream can adapt and respond to changing end-user
conditions.
"iStreamPlanet and Akamai's partnership will help Microsoft deliver the
highest quality online video with IIS Smooth Streaming and Silverlight
for NBC's coverage of the Vancouver Winter Games," said Scott Guthrie,
corporate vice president of the .NET Developer Division at Microsoft
Corp. "These companies have demonstrated continued commitment to
delivering HTTP adaptive streaming and high-definition video across the
Web, and Microsoft is looking forward to seeing the benefits this work
has to offer for the future of online sports and entertainment events."
To streamline the content acquisition, encoding and live streams
provisioning process including failover scenarios, iStreamPlanet has
developed a workflow automation service that enables NBC to start and
stop acquiring the desired multicast stream, route that stream to the
available encoder, provision all publishing points required to run the
live event, pass created encoding profile information including server
ingest information to the designated encoder, start encoding and notify
NBC's scheduling system when the encoding process has started and
stopped as well as return live event start times so play-by-play data
can be synched with the video and audio.
About NBC Olympics
NBC has broadcast 11 Olympics, the most Olympics broadcast by any
network. NBC surpassed ABC's 10 Olympics with the 2008 Beijing Games,
the most watched television event in U.S. history with 215 million
viewers. The 2010 Vancouver Games mark the sixth of an unprecedented
seven consecutive Olympic broadcasts by NBC Sports. The impressive
streak began with the 2000 Sydney Games and continues through the 2012
London Games. NBC has broadcast eight of the last 10 Olympic Games, both
summer and winter; Vancouver will mark the ninth out of the last 11.
About iStreamPlanet
iStreamPlanet develops and provides digital media strategy, managed
webcasting services, and Rich Internet Applications. The company
successfully integrates managed services and SaaS-based digital media
applications that cover all aspects of a media delivery, enabling
enterprises and other content owners to distribute and monetize their
digital media across multiple platforms. iStreamPlanet's team of digital
media and broadcast experts has managed and enabled the deployment of
more than 1,000 large live events viewed online by millions, including
the Presidential Inauguration and the Michael Jackson Memorial. The
world's top business leaders (American Express, AT&T, Caterpillar,
Microsoft), trendiest music festivals (Bonnaroo, Coachella, SXSW), most
popular sporting events (Masters Golf Tournament, Championships at
Wimbledon, Sunday Night Football) and major broadcasters (CBS
Television, Cablevision, Fox International, NBC) rely on iStreamPlanet's
digital media solutions. Through its partnership with Smart City,
iStreamPlanet also supports over 60 of the largest U.S. convention
centers and event facilities. Founded in 2000, the privately held
company is headquartered in Las Vegas with offices in Orlando, Florida;
Scottsdale, Arizona; and Washington, D.C. More information is available
by calling 702-492-5900 or visiting http://www.istreamplanet.com.
About Akamai
Akamai provides market-leading managed services for powering
video, dynamic transactions, and enterprise applications online. Having
pioneered the content delivery market one decade ago, Akamai's services
have been adopted by the world's most recognized brands across diverse
industries. The alternative to centralized Web infrastructure, Akamai's
global network of tens of thousands of distributed servers provides the
scale, reliability, insight and performance for businesses to succeed
online. Akamai has transformed the Internet into a more viable place to
inform, entertain, advertise, interact, and collaborate. To experience
The Akamai Difference, visit www.akamai.com.
Akamai Statement Under the Private Securities Litigation Reform Act
The release contains information about future expectations, plans and
prospects of Akamai's management that constitute forward-looking
statements for purposes of the safe harbor provisions under The Private
Securities Litigation Reform Act of 1995 including statements about
expected performance of Akamai technology in conjunction with other
providers. Actual results may differ materially from those indicated by
these forward-looking statements as a result of various important
factors including, but not limited to, the effects of any attempts to
intentionally disrupt our services or network by hackers or others,
failure of certain technologies to work as expected, changes in
technologies offered by iStreamPlanet or other third parties and/or
Akamai technologies that limit or eliminate inter-operability, failure
of Akamai to have sufficient transmission capacity to handle high
traffic levels, unexpected termination of agreements in place between
Akamai and Microsoft and NBC, a failure of Akamai's network
infrastructure, and other factors that are discussed in the Company's
Annual Report on Form 10-K, quarterly reports on Form 10-Q, and other
documents periodically filed with the SEC.
Akamai Technologies
Jennifer Donovan, 650-627-5395
jdonovan@akamai.com
or
iStreamPlanet
Randy
Levine, 702-492-5915
RLevine@istreamplanet.com
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