Published:
Newark Takes Home 10 NEDA Channel Marketing Awards
CHICAGO - (BUSINESS WIRE) - Newark,
part of the global Premier Farnell Group, and a leading multi-channel,
high-service electronics distributor supporting millions of engineers
and purchasing professionals across the Americas, is pleased to announce
that it has received 10 Channel Marketing Awards from the National
Electronic Distributors Association (NEDA), for the creativity and
effectiveness of its marketing communications.
The awards were presented at the 2009 NEDA Executive Conference in
Chicago on November 2. Newark received 5 Platinum Excellence Awards for
its advertising campaign, integrated marketing, corporate newsletter and
corporate capabilities brochures. Another five Gold awards were captured
in the categories of full page image advertising, co-op advertising,
corporate newsletter, web promotion and industry advocacy.
All of Newark's marketing communications are developed and created
in-house. Over the last seven years Newark has received a total of 77
Channel Marketing Awards, more than any other entrant.
"Our market-leading suppliers depend upon us to create demand, and we
are honored to be recognized by our industry for creating compelling
communications that differentiate our brand," said Alisha Mowbray,
Senior VP Marketing, Newark. "These awards are also a testament to our
high performance culture, which is dedicated to excellence in every
area."
Editor's Note: A hi-res image of the 10 awards is located at http://www.vocus.com/images/pr/Newark_NEDA.JPG.
About Newark
Newark, part of the global Premier Farnell Group, and a leading
multi-channel, high-service electronics distributor supporting millions
of engineers and purchasing professionals across the Americas, is known
for offering the broadest selection of components and test equipment
from 440+ top manufacturers. With multiple sales channels, customers do
business with Newark through contact centers, a local branch network,
field sales force and a world-class website at www.newark.com
that offers exclusive tools to manage, track and review purchases,
quotes and invoices online. Committed to innovation and reducing its
environmental impact, Newark has been making a difference in the
electronics industry for 75 years.
Newark
Janice Fleisher, 773-907-5941
jfleisher@newark.com
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