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Professor Amos, Cleaning Products Guru, Launches New Infomercial Campaign for Shock It Clean Multi-Purpose Cleaner

This concentrated, soapless, multi-purpose cleaner attacks the molecular structure of dirt, grease, and oils, rendering them helpless as they are rinsed or wiped off quickly. This commercial cleaning solution has been used by professionals for years and is now rolling out into direct response marketing to reach household consumers. One bottle makes up to thirty-two, 32-ounce bottles of cleaner and can be used on any surface that water can be applied, at a cost of only $0.63 per quart of cleaner.

In June 2009, Professor Amos signed an exclusive Marketing Agreement with OmniReliant Holdings, bringing direct response and live shopping into the hands of consumers world-wide. Integrating direct retail marketing, creating a short format, and building a new world-wide brand image are goals of OmniReliant Holdings to ensure Professor Amos is a household name.

Paul W. Morrison, CEO of OmniReliant Holdings, stated, "I look forward to working with Professor Amos in building a world-wide brand and getting his amazing cleaning products into every household around the world. We have faith in the Shock It Clean brand and Professor Amos."

Since his partnership with OmniReliant Holdings, Professor Amos has created three product infomercials and has been featured on many live shopping networks around the world. This past August, Professor Amos celebrated five years with a local live shopping network and reached sales of hundreds of thousands of units. This week, he will be featuring his Shock It Clean Super Fast Drain Cleaner as the Today's Special with his multi-purpose cleaner as the supporting product. The OmniReliant team is fully supporting this event.

Referencing his relationship with OmniReliant Holdings, Professor Amos said, "When preparation meets opportunity, you enter into a wonderful world of success and great progress. Opportunity never goes away; it just goes to someone else."

Shock It Clean Multi-Purpose Cleaner follows suit with Shock It Clean Super Fast Drain Cleaner, a formula that dissolves hair and converts oil byproducts into foam without the use of lye, acid, or other corrosive materials that can deteriorate your draining system. This process replaces antiquated methods of opening drains, and allows the product to flow through systems, leaving pipes exceptionally clean. Another product, Shock It Clean Disinfectant, is scheduled for release later this year. This non-toxic disinfectant includes a patented antimicrobial by Pure Bioscience that kills viruses including the Influenza A (H1N1) virus in just minutes, and continues killing for up to 24 hours. Infomercials for these products will be aired accordingly. Shock It Clean brand products are exclusively distributed by OmniReliant Holdings and Professor Amos.

Professor Amos' motto, "Work Smarter Not Harder!"

About Professor Amos

Professor Amos has been in the cleaning products industry for thirty years and has brought his products to almost every continent. In 1997, he created one of the world's first cleaning product infomercials. Over the years, Professor Amos has been on live shopping networks internationally, has appeared on the Late Show with David Letterman and many other venues, and is well traveled including Germany, Hong Kong, and Japan.

For further information about Professor Amos contact Sondra Fonseca at Sondra@omnireliant.com. For information on Shock It Clean Multi-Purpose Cleaner, visit http://www.shockitcleaner.com.

About Omni Reliant Holdings

OmniReliant Holdings is a holding Company that has company subsidiaries that utilizes DRTV, live shopping and internet to build brands. The Company, through its subsidiaries, engages in the creation, design, distribution, and sale of affordable products available to U.S. and international consumers. The Company successfully markets its products through various direct response formats, live shopping networks, ecommerce, direct mail, and traditional retail channels.

The corporate offices of OmniReliant are located 14375 Meyerlake Circle Clearwater, Florida 33760. OmniReliant questions may be addressed to Paul W. Morrison, CEO, at 727-230-1031. For further information visit http://www.omnireliant.com.

Forward-Looking Statements

The information contained herein includes forward-looking statements. These statements relate to future events or future financial performance, and involve known and unknown risks, uncertainties and other factors that may cause actual results, levels of activity, performance, or achievements to be materially different from any future results, levels of activity, performance or achievements expressed or implied by these forward-looking statements. Undue reliance should not be placed on forward-looking statements since they involve known and unknown risks, uncertainties and other factors which are, in some cases, beyond our control and which could, and likely will, materially affect actual results, levels of activity, performance or achievements.

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OmniReliant Holdings, Inc.
Diana M. Weber, 727-776-6768
dweber@omnireliant.com