Published:
Digital River Signs Game Publisher THQ
MINNEAPOLIS - (BUSINESS WIRE) - Digital River, Inc. (NASDAQ: DRIV),
a leading provider of global e-commerce solutions, announced that it has
signed THQ Inc. as a client. As part of an e-commerce agreement between
the companies, Digital River is hosting and managing a THQ online store,
located at http://store.thq.com/.
The new U.S. store supports digital download sales of THQ's PC games,
including popular titles such as Warhammer
40,000 : Dawn of War II
and Red Faction: Guerrilla .
THQ Inc. (NASDAQ: THQI) is a leading worldwide developer and publisher
of interactive entertainment software.
"Our proven e-commerce infrastructure and portfolio of best-in-class
technologies and services are designed to help publishers build
relationships, drive traffic and generate revenues," said Jeff Hemenway,
group vice president of games for Digital River. "Using our world-class
e-commerce solution, more game publishers, like THQ, are diversifying
and growing their revenue streams while catering to the increasing
consumer demand for both direct and digital purchase options."
For immediate game play, PC gamers can easily purchase and download
THQ's action, strategy and family PC games directly from the THQ online
store. The entire store, which operates using a Digital River
e-commerce solution, is branded for THQ and helps the publisher build
and maintain the strength of its brand across its U.S. consumer base.
For the store, Digital River is utilizing its merchandising tools to
help drive average revenue per user as well as processing transactions,
serving PC game downloads, and supporting related customer service and
fraud prevention screening.
"By marketing and selling our PC games through the THQ store, we can
take advantage of the expanding popularity of online purchasing and
downloading among gamers," said Adrienne Lauer, THQ's national sales
director, market development. "Working with Digital River enables us to
not only provide a consistent and reliable purchasing experience, but
also concentrate on developing leading games rather than the
complexities of running a 24X7 e-commerce operation."
About THQ
THQ Inc. (NASDAQ: THQI) is a leading worldwide developer and publisher
of interactive entertainment software. The company develops its products
for all popular game systems, personal computers and wireless devices.
Headquartered in Los Angeles County, California, THQ sells product
through its global network of offices located throughout North America,
Europe and Asia Pacific. More information about THQ and its products may
be found at www.thq.com.
About Digital River, Inc.
Digital River, Inc., a leading provider of global e-commerce solutions,
builds and manages online businesses for software and game publishers,
consumer electronics manufacturers, distributors, online retailers and
affiliates. Its multi-channel e-commerce solution, which supports both
direct and indirect sales, is designed to help companies of all sizes
maximize online revenues as well as reduce the costs and risks of
running an e-commerce operation. The company's comprehensive platform
offers site development and hosting, order management, fraud management,
export controls, tax management, physical and digital product
fulfillment, multi-lingual customer service, advanced reporting and
strategic marketing services.
Founded in 1994, Digital River is headquartered in Minneapolis with
offices across the U.S., Asia, Europe and South America. For more
details about Digital River, visit the corporate Web site at www.digitalriver.com
or call +1 952-253-1234.
Forward-looking Statement
In addition to the historical information contained herein, this
press release contains forward-looking statements, such as statements
containing the words, "will," "plans," "intends," "expects," and similar
words. Such forward-looking statements involve known and unknown
risks, uncertainties and other factors which may cause the actual
results, performance or achievements of the Company, or industry
results, to differ materially from those expressed or implied by such
forward-looking statements. Such factors include, among others: the
Company's operating history and variability of operating results;
competition in the electronic commerce market; the ability of the
Company to support the online sales of THQ products; the market's
acceptance of such offerings; and other risk factors referenced in the
Company's public filings with the Securities and Exchange Commission.
Digital River is a registered trademark of Digital River, Inc. THQ,
Red Faction Guerrilla and their respective logos are trademarks and/or
registered trademarks of THQ Inc. Games Workshop, Warhammer, Warhammer
40,000, Warhammer 40,000: Dawn of War II, the foregoing marks'
respective logos, and all associated marks, logos, places, names,
creatures, races and race insignia/devices/logos/symbols, vehicles,
locations, weapons, units and unit insignia, characters, products,
illustrations and images are either , and/or (c) Games Workshop Ltd
2000-2009. Used under license. All Rights Reserved. All other company
and product names are trademarks, registrations or copyrights of their
respective owners.
Digital River, Inc.
Media Contact:
Kristin
McKenzie, +1 952-253-1234 Ext. 38395
Public Relations Manager
publicrelations@digitalriver.com
or
Investor
Relations Contact:
Ed Merritt, +1 952-540-3362
Vice
President, Investor Relations
investorrelations@digitalriver.com
Copyright © 2009, Business Wire, Inc., All rights reserved.
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Daily News
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