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Firestone Complete Auto Care(TM) Holds Student Video Contest on the Issue of Senior Hunger

BLOOMINGDALE, Ill., Oct. 22 /PRNewswire-USNewswire/ -- Firestone Complete Auto Care(TM), is proud to announce the launching of Together For Life, a student video competition aimed at addressing the issue of senior hunger in America. Ten finalists will be awarded a set of Bridgestone or Firestone tires, and three winners will be awarded scholarships of $15,000, $10,000 and $7,500, respectively.

"This contest is an opportunity to offer a unique point of view on this very serious issue," said Victoria Condell, Director of Public Affairs for Bridgestone Retail Operations, LLC. "By engaging students, we hope to build awareness of senior hunger and inspire viewers to get involved to help solve this important problem."

Eligible students are encouraged to submit an original piece that addresses the issue of senior hunger in America. Entrants must be enrolled full-time in an accredited secondary, trade or college/university level school, and must be legal, permanent U.S. residents ages 16 through 21. Entries must be between 60 and 120 seconds in length, and should be intended to both evoke an indelible message and inspire positive viewer reaction. Entries will be judged based on concept, effectiveness of the message and creativity.

Entries will be accepted beginning October 25, 2009 only at www.TogetherForLife.com, and must be submitted no later than 11:59 PM Eastern Time on November 7, 2009. For full contest details, eligibility requirements and submission information, please visit www.TogetherForLife.com.

The contest comes on the heels of the recent partnering between Meals On Wheels Association of America and Bridgestone Retail Operations, LLC. The partnership will focus on increasing awareness, funding and volunteers for MOWAA.

About Firestone Complete Auto Care(TM):

Firestone Complete Auto Care(TM) is owned and operated by Bridgestone Retail Operations, LLC (BSRO). Firestone Complete Auto Care is a leading retailer for passenger and light truck tires, where technicians perform repairs, routine maintenance and a variety of diagnostic services covering major systems within a vehicle. With locations throughout the United States, Firestone Complete Auto Care offers competitive prices on a large selection of brand name tires. To learn more about tires, vehicle maintenance, career opportunities or Firestone Complete Auto Care locations, visit www.FirestoneCompleteAutoCare.com.

About Bridgestone Retail Operations, LLC:

Bridgestone Retail Operations, LLC (BSRO) is headquartered in Bloomingdale, Ill., and operates the largest network of company-owned automotive service providers in the world -- more than 2,000 tire and vehicle service centers across the United States -- including Firestone Complete Auto Care(TM), Tires Plus(TM), ExpertTire(TM) and Wheel Works(TM) store locations. Credit First National Association and Firestone Complete Fleet Care(TM) operations are also part of BSRO. BSRO is a member of the Bridgestone Americas family of companies.

About Meals On Wheels Association of America:

The Meals On Wheels Association of America (MOWAA) is the oldest and largest national organization in the United States representing those programs that provide meals to people in need. To obtain more information about MOWAA or to locate a local Meals On Wheels program, visit the MOWAA website at www.mowaa.org.

SOURCE Bridgestone Retail Operations