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uLocate Names David Chang New Vice President of Product

BOSTON - (BUSINESS WIRE) - uLocate Communications, Inc., North America's leading publisher of location-based mobile services, today announced that the company has named David Chang as Vice President of Product. Chang, a veteran in the innovative mobile and web start-up space, brings exceptional consumer product experience to the Boston-based company.

As Vice President of Product, Chang will be responsible for managing the strategy and development of uLocate's portfolio of products, including the top ranked mobile consumer applications WHERE and Traffic.com.

Chang comes to uLocate most recently from Mobicious, the company behind the mobile photo-sharing site SnapMyLife, where he was Co-Founder and Vice President of Marketing. Previously, Chang was the Director of Product Marketing at m-Qube, a pioneer in the mobile content space, which was acquired by VeriSign in 2006. Prior to joining m-Qube, he was Director of New Products at TripAdvisor, one of the most popular travel websites, where he introduced new online advertising and search features to meet consumers' needs. Prior to TripAdvisor, he held senior product management roles at edocs and Goldman Sachs. Chang holds a BS with Distinction in Computer Science from Cornell University and an MBA from Harvard Business School.

"I can't think of a better or more exciting time for us to have someone of David's caliber join the team," said Walt Doyle, uLocate's CEO. "With a deep bench of mobile and web consumer product experience, David will be an invaluable asset as we continue to develop and improve our products for our millions of users."

"It's obvious to anyone who has used WHERE or partnered with uLocate, that they share my focus on developing innovative products that deliver an exceptional user experience to consumers," said Chang. "As I evaluated the prospects of nearly 30 Boston-based startups, I quickly concluded that uLocate held the most promising future, and I'm looking forward to being a part of it."

About uLocate Communications, Inc.

uLocate Communications is North America's leading publisher of location-based mobile services, providing consumers with local information that informs, entertains, and helps them save time and money. uLocate delivers the best experience and reaches the largest local audience in mobile through its award-winning consumer application, WHERE, and by powering other premier brands such as Traffic.com on its location-enabled platform. For more information, please visit www.where.com.

uLocate Communications, Inc.
Lacy Garcia, 617-755-0394
lgarcia@ulocate.com