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"Better Buckets" White Paper Introduces Revolutionary Retirement Income Strategy: The Sequent Income Model

OMAHA, Neb. - (BUSINESS WIRE) - Senior Market Sales, Inc. announces the release of its latest white paper: "Better Buckets: Introducing the Sequent Income Model ." The new white paper introduces The Sequent Income Model , a unique asset allocation system that takes the concept of "Bucket Planning" for retirement income and optimizes the buckets.

Sequent Income was developed and perfected over several years by Joe Elsasser, CFP for use in his own financial planning practice. He is now introducing the concept to reps and investment advisors with the "Better Buckets" white paper.

"Sequent Income allows advisors to build retirement income plans that incorporate the growth potential the market has historically offered, but uniquely insulate against the volatility that can be so harmful to a retiree's portfolio," Elsasser said. "With our simple, intuitive approach you can devise a plan that can capitalize on market gains as well as weather the inevitable bear markets."

Topics covered in the white paper include:

· The growing demand for retirement income planning services

· The recession's affect on investor attitudes toward risk

· The ideal prospect for a bucket plan

· The strengths and weakness of traditional bucket models

· Why buckets are better with the Sequent Income Model

· Using the Sequent Income Software

Download the "Better Buckets" white paper at www.SeniorMarketSales.com or visit www.BetterBuckets.com.

About Senior Market Sales, Inc.

Senior Market Sales is a national insurance marketing organization committed to helping independent insurance agents leverage their time, make more money and put their business in a position of distinction. From its headquarters in Omaha, Neb., Senior Market Sales has helped life and health agents sell insurance in the mature marketplace since 1982. Known for its personalized service and cutting-edge online tools, Senior Market Sales offers a diverse portfolio of Medicare Supplement, Medicare Advantage, Annuity, Life, Long-Term Care and Travel insurance products in all 50 states. Visit www.SeniorMarketSales.com for more information.

Senior Market Sales, Inc.
Dan Trumblee, 402-343-3689
dtrumblee@seniormarketsales.com