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The Travelocity Roaming Gnome Continues "Summer of Possibilities" Tour

SOUTHLAKE, Texas - (BUSINESS WIRE) - The Travelocity Roaming Gnome is continuing to coin this the "Summer of Possibilities" and from a recent vote, it looks like Grand Canyon fans are doing the same. Not letting a tight budget stop him from experiencing a one-of-a-kind summer adventure, the Roaming Gnome is taking advantage of all the amazing deals and hopping on a plane to one of the most popular summer vacation destinations - Grand Canyon. Hoping to inspire others, the Roaming Gnome is letting his fans and followers map out his summer tour and follow his journey online, so they too will choose an adventure of their own.

TOUR DETAILS

On June 26, the Roaming Gnome started a six week summer adventure relying heavily on the social media networks of Facebook and Twitter to spread his message. Each week, the Roaming Gnome's fans and followers on Facebook and Twitter vote between rival summer destinations to decide on where he travels to for his great adventure. There are six different legs to his "Summer of Possibilities" trip, and the popular summer travel cities pitted against each other are as follows:

• Chicago vs. New York City (Winner: Chicago)
• Atlantic City vs. Las Vegas (Winner: Las Vegas)
• Grand Canyon vs. Yellowstone (Voting started July 8 / ended July 15 at 12 p.m. EDT)
• Washington, D.C. vs. Philadelphia vs. Boston (Voting starts July 15 / ends July 22 at 12 p.m. EDT)
• Hawaii vs. Cancun vs. Jamaica
• South Beach vs. Venice Beach

Grand Canyon and Yellowstone was the third set of rival destinations up for voting and today it was announced that Grand Canyon was the winner with over 23,000 votes, beating Yellowstone by just 686 votes.

VOTING DETAILS

Through his Facebook fan page, as well as the Travelocity (@Travelocity) and Roaming Gnome (@RoamingGnome) Twitter pages, the online travel agency announces when a new set of cities are up for voting. Voting lasts approximately six days and the winning city is revealed on the Wednesday of each week. There is also a separate polling site where consumers can go to vote on the Roaming Gnome's adventure - http://www.votetravelocity.com/.

Immediately following the results of each week's contest, the Roaming Gnome travels to the winning city and visits friends and locals, poses for pictures and participates in some of the hottest summer happenings that city has to offer, showing followers what they could also experience on their own summer adventures. Events the Roaming Gnome might enjoy while he is traveling include festivals, dining, museums, parks, sporting events and much more.

While in the Grand Canyon this weekend, the Roaming Gnome will be exploring the many wonders of the national park, but is also asking locals to suggest some additional hotspots for him to check out. Throughout his adventure, the Roaming Gnome posts photos and comments about his experiences, allowing fans and followers to keep up with his journey every step of the way.

There is also a Facebook community photo contest wherein the Roaming Gnome invites his friends to submit photos of their favorite travel moments with him. Winners will receive prizes including Roaming Gnome lunchboxes, t-shirts and more, as well as the opportunity to have their picture displayed as the Roaming Gnome's profile image on Facebook. As with all celebrities, the Roaming Gnome has a "personal assistant" that guides him throughout his adventure.

Making the possibilities even greater, Travelocity also launched a summer travel sale to coincide with the Roaming Gnome's summer adventure. The "Summer of Possibilities" sale features amazing hotel deals and vacation packages to fantastic destinations, including those featured on the Roaming Gnome's tour, with prices now up to half off compared to this time last year.

More information on Travelocity's "Summer of Possibilities" promotion can be found at http://www.travelocity.com/sale. There is also a separate polling site where consumers can go to vote on the Roaming Gnome's adventure http://www.votetravelocity.com/.

About Travelocity Global

Travelocity is committed to being the traveler's champion -- before, during and after the trip - and provides the most comprehensive and proactive guarantee in the industry (http://www.travelocity.com/guarantee). This customer-driven focus, backed by 24/7 live phone support, competitive prices and powerful shopping technology has made Travelocity one of the largest travel companies in the world with annual gross bookings of more than U.S. $10 billion. Travelocity also owns and operates: Travelocity Business for corporate travel; igougo.com, a leading online travel community; lastminute.com, a leader in European online travel; and ZUJI, a leader in Asia-Pacific online travel. Travelocity is owned by Sabre Holdings Corporation, a world leader in travel marketing and distribution.

Vollmer
Alyson Gomez, 972-488-4790
alyson@vollmerpr.com
or
McKinney / Roaming Gnome Personal Assistant
Mona Hasan, 804-614-5124
mona.hasan@mckinney.com