"YOUR POINT," a New Promotional TV Show Produced by Point7West, Debuts June 29th on Channel 4

This week marks the debut of "YOUR POINT," an innovative TV program that will give local businesses and organizations a new way to be seen in the Coachella Valley.

Premiering Monday, June 29th, "YOUR POINT" is a fresh and exciting new take on promotional TV. Created by award-winning video production company Point7West, "YOUR POINT" is a 30-minute show that will give local companies and organizations a better way to reach more customers and connect to the community. With "YOUR POINT," expensive TV exposure is now within the reach of small companies looking for ways to reach a bigger audience.

Each episode of "YOUR POINT" will consist of about 10 promotional corporate videos and 30-second commercials, all packaged together into a sleek, well designed, and watchable program. The show will be branded so it's easy to recognize, and will be advertised on other channels to drive viewership and create buzz. "YOUR POINT" will reflect the same great production values that all of Point7West's corporate videos and commercials have. And because Point7West will also be creating each video and commercial that will appear on the show, the show's look will be seamless.

Here's how "YOUR POINT" works:

Step 1: First, get your next corporate video or commercial created by Point7West. There are several affordable packages to choose from.

Step 2: Once your video is complete, you can purchase a slot for the piece in a future episode of "YOUR POINT."

Point7West is the Coachella Valley's leading commercial and corporate video production company. After producing award-winning commercials and image films for many local firms, Point7West wanted to develop a new product that would help promote the videos and the companies behind them. They recognized their clients needed a cost-effective yet highly effective way to show these commercials and videos to a large audience.

According to Steven Richardson, CEO and Founder of Point7West, "YOUR POINT" made sense, in many ways. "There are so many great businesses and organizations in our area with compelling stories. We wanted to help them find the best venue for telling those stories and promoting themselves. It turned out that creating 'YOUR POINT' was the best way to do that."

"YOUR POINT" airs Mondays through Fridays starting June 29th on Channel 4 (check your local listings). Each episode will run for one month. The first episode will be broadcast throughout July and includes these Coachella Valley businesses and organizations (This month's show includes):

--  The City of Indian Wells
--  Desert Jet
--  The Art Office
--  Renova Solar
--  Miramonte Resort and Spa
--  Xavier College Prep
--  Big Brothers Big Sisters of the Desert
--  Virtual Dolphin Therapy
--  Image Marketing Concepts
    

Video production turnaround times are short, so there's still time to be included in the next episode, which will begin airing in August. Contact Point7West to learn more.

CONTACT POINT7WEST FOR MORE INFORMATION AND TO HAVE YOUR COMPANY FEATURED IN FUTURE EPISODES OF "YOUR POINT."