Published:
DMNews and ZoomInfo to Discuss Strategies for Enhancing B-to-B Lead Generation Success
Experts Provide Recommendations on How to Identify Targets, Increase Sales Force Efficiency and Make More Meaningful Sales Calls

ZoomInfo and DMNews today announced a free
webinar on Wednesday, June 10 on enhancing B-to-B lead generation success.
Today's marketers are being asked to do more with less. B-to-B marketers
and sales people face the constant daunting challenge of getting their
messages in front of the right person inside an organization.
This webinar will provide B-to-B marketers and sales people of any industry
with strategies on how to make the most of your lead generation programs
and increase campaign effectiveness by identifying the right leads and
working with sales for a more-meaningful, cohesive follow-up.
Date: Wednesday, June 10
Time: 1:00 p.m. ET/10:00 a.m. PT
Featured Speaker: Chip Terry, VP and GM of Enterprise Solutions,
ZoomInfo
Moderator: Cara Wood, editor-in-chief, DMNews
Registration:
http://video.webcasts.com/events/pmny001/viewer/index.jsp?eventid=30879
About ZoomInfo
ZoomInfo is the most comprehensive
source of business information on people and companies in the world.
ZoomInfo is used by sales and marketing professionals to find leads, by
recruiters to uncover talent and by business professionals to find detailed
information on people and companies. ZoomInfo's semantic
search engine gathers publicly available information from the Business
Web -- millions of company websites, news feeds and other online sources --
24 hours a day, 7 days a week, then automatically compiles it into
easy-to-search and easy-to-read profiles. ZoomInfo currently has profiles
on more than 45 million people and 5 million companies, and its search
engine adds over 20,000 new profiles monthly.
More than 5 million people search www.zoominfo.com every month. And over
3,000 client companies, including Yahoo!, Microsoft, Oracle, PepsiCo, and
20% of the Fortune 500, subscribe to ZoomInfo's premium service products.
ZoomInfo is privately held and based in Waltham, Mass.
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