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The Examiner Newspapers Tap Clickability for Web Content Management Platform

SaaS-based WCM Provider Clickability Selected for Enabling Brand Consistency and Content Control

SAN FRANCISCO, May 4 /PRNewswire/ -- Clickability, Inc., the global leader in on demand Web Content Management (WCM), today announced that it has signed Clarity Media Group, a newspaper publisher, to a multi-year deal. The Clickability Platform (http://www.clickability.com/platform/) was chosen for ease-of-use and ability to manage The Examiner brand across multiple news websites. The Clarity Media Group is theDenver-based parent company for theWashington D.C. and San Francisco Examiner newspapers.

"The Examiner is a leading newspaper in two of the country's top media markets," said John Girard, CEO of Clickability. "We are excited for the opportunity to empower these newspapers to extend their reach online, and take full advantage of the opportunities new media has to offer the publishing industry. As other newspapers struggle with their print business, our platform provides an essential competitive advantage for online media. Not only can The Examiner take full advantage of the Web 2.0 technologies in our platform, local editors will also have the ability to modify the content on each site as demand for local news changes."

The Clickability Platform provides The Examiner with a multi-site deployment that enables non-technical writers and editors to publish directly to any page on the site easily and efficiently. As The Examiner publishes local editions in multiple cites, the editorial staff has the unique challenge of managing a consistent look and feel across multiple sites, while also tailoring the content of each site to the local community. Clickability's Media Solutions (http://www.clickability.com/solutions/media/) were built with this exact business requirement in mind, making it easy to customize home pages to local interests (e.g., politics inWashington; outdoor sports inSan Francisco).

"Quickly publishing breaking news is essential to our business," said Jim Pimentel, executive editor/executive producer of The San Francisco Examiner. "Our previous WCM system didn't allow us to publish local news directly to the home page, where it could easily be found. Clickability's Platform gives our newsrooms the power and flexibility to utilize innovative social media features and to break important local news stories as they happen."

About Clickability, Inc.

Clickability(TM) is the global leader in on demand Web Content Management (WCM). The company enables customers to take content from any source and publish to any device, managing their entire content repository of digital assets more effectively in "the cloud." The Clickability Platform is unique in leveraging four pillars to support the complete content lifecycle: Software as a Service (SaaS), Infrastructure as a Service, Innovation as a Service, and On-Boarding and Support as a Service. Enterprise customers such as Amcor, Cantor Fitzgerald, and NetApp, as well as media and entertainment leaders such as CNN, Smithsonian, Time, the Tribeca Film Festival, and the Wall Street Journal, rely on Clickability to reduce costs, increase revenues, build global brands, and foster stronger customer relationships. Hosted in secure, energy-efficient data centers, the multi-tenant Clickability Platform offers customers an environmentally friendly alternative to hardware ownership. Founded in 1999, the privately held company is headquartered inSan Francisco, with offices inNew York andLondon. Clickability garnered the Software and Information Industry Association's 2008 CODiE Award for best content management solution. More information is available by calling toll-free 888-352-9682 or visiting www.clickability.com. Connect with Clickability on Facebook and Twitter at http://www.facebook.com/pages/Clickability/23137050755 and http://twitter.com/clickabilityinc.

(C)2009 Clickability, Inc. Clickability is a trademark of Clickability, Inc. inthe United States and/or other countries. Other brand and product names are trademarks or registered trademarks of their respective holders. Information is subject to change without notice. All rights reserved.

SOURCE Clickability, Inc.

Tags: Examiner, Clickability, web2.0
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