Published: January 27, 2009
HotelWorld Network Announces New Marketplace Strategy
CLEVELAND, Jan. 27 /PRNewswire/ -- Questex Media Group, Inc. announced today its new strategy to align its hotel media products to the evolving information needs and consumption trends of its target audience. A new component of this strategy is the launch of a comprehensive portal web site (www.hotelworldnetwork.com) which will serve as the new Internet home of all Questex hotel titles: Hotel & Motel Management, Hotel Design, The Hotel Times, and Luxury Hotelier.
Hotelworldnetwork.com's combined editorial resources, exclusive content from the magazines' journalists, archival magazine content, and exclusive briefings from our events and conferences (International Hotel Investment Forum,Russia & CIS Hotel Investment Forum, and HotelWorld Expo & Conference) -- will present the most insightful and robust hotel business destination on the Internet.
"Online availability of news, product information, videos, podcasts, webinars, and other tools have changed the way our audience interacts with information sources and their clients," said Group Publisher Matt Waddell. "Our audience research shows their time online keeps increasing year over year. We believe we've come up with a truly integrated approach to deliver via the most appropriate channel the information of value they seek."
As part of the new strategy, the www.hotelworldnetwork.com portal -- which debuts officially on February 25 -- will provide in one place information and resources for hotel owners, operators, designers, architects, developers, and investors. The Network's 2009 print schedule includes a new 15x frequency for Hotel & Motel Management which includes their annual Advisor issue, a 12x frequency for Hotel Design, and a 4x frequency for The Hotel Times.
"In today's 'always on' world, we must be flexible, adaptive and innovative relative to how and where we deliver our editorial content, data and applications to our target audiences," adds Tony D'Avino, Executive Vice President of Questex Media. "We will continue to use our ongoing understanding of how our audiences consume business information as the guidepost to our current and future offerings. I am confident that the management team we have assembled with carry out that vision well for all of our stakeholders."
The HotelWorld Network management team includes Hotel & Motel Management Group Publisher Matt Waddell, Group Editorial Director Paul Heney and Hotel Design Publisher Mary Malloy.
Stacy Silver, who joined Questex in 2007, will assume the newly created management position of Executive Director, Digital Media for the HotelWorld Network. Working closely with Questex Corporate Vice President of Digital Media Seth Nichols, Stacy will lead the Network's digital business initiatives.
About the HotelWorld Network
The HotelWorld Network provides access and opportunity within all facets of the hotel and lodging industry across the globe. It includes flagship brand Hotel & Motel Management, delivering hotel news, analysis and operational strategies; Hotel Design, celebrating the design excellence of hotels, resorts, lodges and destination spas; Luxury Hotelier, reaching four-and five-star hotel owners and operators; and The Hotel Times, focusing on international hotel investment and real estate, plus prominent events such as the International Hotel Investment Forum (IHIF) held in Berlin, Russia & CIS Hotel Investment Conference and IHIF Asia Pacific, all leading events for the hotel investment community, HotelWorld Expo & Conference part of International Hospitality Week held inLas Vegas, and HOTEC Design and HOTEC Operations, a series of forums consisting of pre-scheduled appointments where leaders who influence the future of the global hospitality industry exchange ideas.
About Questex Media Group, Inc.
Questex Media Group, Inc. is a global business-to-business media organization serving multiple industries including hotel and hospitality, travel, technology, beauty, spa, among numerous other specialty industries with publications, events, interactive media, research, and other marketing services.
SOURCE Questex Media Group, Inc.
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