Published: January 08, 2009
Mega TV to Debut Popular Radio Morning Show "el Chulo De La Mañana"
Popular Los Angeles Spanish-Language Morning Show Live on MEGA TV
Spanish Broadcasting System, Inc. (SBS) (NASDAQ: SBSA) announced today that Mega TV will debut its popular Los Angeles radio morning show "El Chulo de la Mañana" this Monday, January 12 from 6 AM to 9 AM (ET), 9 AM to 12 PM (PT) through Direct TV Más, Channel 405.
"EL Chulo de la Mañana" is the latest show to join the "Radio on TV" concept that Mega TV offers its loyal radio and TV audiences. "ELChulo de la Mañana" is hosted by Joaquin Garza, also known as "El Chulo." Garza has created a niche in the Spanish Radio industry, maintaining a loyal audience base that has followed him throughout his successful radio career. In his 22 years in radio, Garza, who was born in Mexico, has worked in top radio markets such as Los Angeles, San Jose, San Francisco, Sacramento, Phoenix, Dallas and Austin, Texas. On the "El Chulo de la Mañana" show, Garza is assisted by his inseparable sidekick Raul Bernal, also known as the ever popular "Doña Mela" and Denise Garcia gives the show a hip female point of view.
"'El Chulo de la Mañana' in Los Angeles will give Mega TV audiences a very funny, interactive morning show that covers topics that are part of everyday life: Work, family, relationships, infidelity, entertainment and community issues," said Cynthia Hudson Fernandez, Chief Creative Officer and Executive Vice President for Mega TV "Garza's show has been a great success in numerous radio markets, and we are confident that our TV audience will love 'El Chulo de la Mañana' and connect with Garza's unique style." The show combines jokes, skits, parodies, and current events, interviews with listeners, live sport broadcasts, entertainment and news from professional correspondents.
"'El Chulo de la Mañana' is formatted to attract both local and national audiences, and has enjoyed tremendous acceptance, especially with the Mexican audience, which constitutes the largest segment of the U.S. Hispanic population", added Hudson.
Don't miss "El Chulo de La Mañana" live from Los Angeles only on Mega TV beginning this Monday, January 12th and every Monday through Friday from 6:00 AM to 9 AM (PT) and 9 AM to 12 PM (EST) only on Directv Más, Channel 405.
About Spanish Broadcasting System, Inc.
Spanish Broadcasting System, Inc. is the largest publicly traded Hispanic-controlled media and entertainment company in the United States. SBS owns and/or operates 21 radio stations located in the top Hispanic markets of New York, Los Angeles, Miami, Chicago, San Francisco and Puerto Rico, including the #1 Spanish-language radio station in America, WSKQ-FM in New York City, as well as 4 of the Top 8 rated radio stations airing the Tropical, Mexican Regional, Spanish Adult Contemporary and Hurban format genres. The Company also owns and operates Mega TV, a television operation serving the South Florida market, owns and operates a station in Miami-Ft. Lauderdale DMA (WSBS) Ch. 22, and an affiliate in West Palm Beach, Fl (Ch. 57/Comcast 231). Mega TV also has national distribution in the US through DirecTV Más (Ch. 405). The channel can also be seen in Puerto Rico on DIRECTV (Ch. 169), and through affiliate WSJU (Ch. 30). SBS also produces live concerts and events throughout the U.S. and Puerto Rico. In addition, the Company operates www.LaMusica.com, a bilingual Spanish-English online site providing content related to Latin music, entertainment, news and culture. The Company's corporate Web site can be accessed at www.spanishbroadcasting.com.
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