Published: December 22, 2008
New Holland Construction Contributes to United Way With Sale of 35th Anniversary Skid Steer Loader

New Holland's L175 black-and-silver 35th
Anniversary Skid Steer Loader, which was showcased at several industry
events across North America this past year, has been purchased by
Nebraska-based New Holland dealer Klein's Motor Electric Company in a tight
48-hour dealer bid. New Holland Construction has donated part of the sale's
proceeds to United Way of the Plains, in Wichita, Kansas, home of New
Holland's global manufacturing plant for skid steers and compact track
loaders.
"Good companies make a quality product to sell. Great companies not only
make quality products but recognize that strong communities can positively
impact the bottom line. United Way is pleased to continue our wonderful
relationship with a great company like New Holland Construction as together
we build a better community for all of us," commented Patrick "Pat"
Hanrahan, President of United Way of the Plains.
New Holland's donation will benefit local United Way programs that are
designed to assist community members to increase their financial stability
and maintain their health as well as to help young people to improve their
academic performance.
Mike Allen, construction sales manager for Klein's Motor Electric, the New
Holland dealer that purchased the one-of-a-kind skid steer, was excited to
receive the Anniversary unit at the official handover in Wichita. The
custom machine features chromed rims, tinted cab windows, New
Holland-yellow pilot controls, chromed throttle, New Holland leaf decal on
the rear window and, last but not least, customized Built to Work decals.
"We have been a family-owned business since the 1930s and the New Holland
skid steer loaders are our main product line," said Allen. "Tradition and
heritage mean a lot to us. The New Holland L175 Anniversary unit will be
the proud center piece of our exhibits at shows in the area for many years
to come."
New Holland Construction introduced the L175 last year in honor of the 35th
anniversary of its line of skid steer loaders. The company's first model,
the L35, was launched in 1972 and revolutionized the market as the first
skid steer to feature ROPS and a vertical parallel lift boom system. Since
the introduction of the New Holland skid steer loader, the company has
produced over 200,000 units providing superior versatility and productivity
to its customers.
"Both the pioneer L35 as well as the Anniversary L175 exhibit the same
stability, low center of gravity and large load capacity-to-equipment
weight ratio which are the hallmark of New Holland skid steer loaders,"
explained Edgar Chavez, director of marketing for New Holland Construction.
"Our patented Super Boom® design that allows New Holland skid steers to
lift higher and further out than any other skid steer loader on the market
has distinguished us from the beginning. The L175 adds best-in-class cab
comfort, a powerful yet fuel-efficient Tier III engine and easy service
access. New Holland is proud that the sale of our Anniversary unit is
benefiting a worthy cause such as the United Way organization."
About New Holland Construction
New Holland Construction Equipment, a division of CNH Global N.V. (NYSE: CNH), a majority owned subsidiary of Fiat S.p.A. (FIA: MI), manufactures
and markets a full line of skid steer loaders, compact track loaders,
loader backhoes, tractor loaders, excavators, wheel loaders, telehandlers,
crawler dozers and motor graders. Drawing from the strength and resources
of its brand network, New Holland Construction delivers technological
innovation and the highest in safety and environmental standards. New
Holland Construction customers are supported by a network of 700 dealers
and more than 1,800 outlets in 100 countries. For more information on New
Holland Construction, visit www.newholland.com.
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