Published:
Fox Broadcasting and SearchHelp Announce a Collaboration to Commercialize the Echometrix Technology
SearchHelp, Inc. (OTCBB: SHLP) today officially
announced that its Echometrix division has signed an agreement to jointly
develop with Fox, wherein they will provide feedback and entertainment
industry expertise to customize their unique market sentiment and
behavioral analysis product, called the Pulse. The Pulse is due to be
released in the first quarter of 2009. "Echometrix technology is unique in
that it understands and analyses digital content in real-time, but more
importantly, allows each user to build and customize their own sentiment
indices, all from a web-based dashboard. The Company is in talks with other
major consumer marketing companies to use the Pulse and the Echometrix
technology in an effort to create a set of customizable solutions that
could become an industry standard tool for marketing decision makers," said
Peter Sealey, SearchHelp Advisory Board Member.
Echometrix has currently identified at least 26 consumer product category
markets that it plans to pursue, each consisting of more than 1000
marketing decision makers. The Company will implement a per-seat pricing
model for the Pulse that will be marketed to all media, market research,
advertising, and Fortune 500 companies in the targeted categories.
SearchHelp further announces that the Company has identified its new
management team and plans to announce the management within the next few
weeks. Similar to the expertise on our advisory board, the management team
comes with outstanding credentials, industry wide contacts, and the
expertise to make the Pulse the industry standard.
About SearchHelp, Inc.
SearchHelp develops software services committed to real-time online
protection and child safety. The company develops and sells software
products that offer parental controls that enable parents to monitor and
regulate their child's computer activities. Through its subsidiary,
Echometrix, it offers technology to corporations to help management analyze
real-time, natural language and express and measure sentiment and behavior
in digital content. www.searchhelp.com
About Fox Broadcasting Company
Fox is an American television network owned by Fox Entertainment Group,
part of Rupert Murdoch's News Corporation. Since its launch on October 9,
1986, Fox has grown to the status of the highest-rated broadcast network in
the coveted 18-49 demographic from 2004 to 2007. In the 2007-08 season, Fox
became the most popular network in America in general household ratings.
www.fox.com
SAFE HARBOR STATEMENT" UNDER THE PRIVATE SECURITIES LITIGATION REFORM ACT
OF 1995
Statements in this press release or in other SearchHelp communications may
relate to future events or SearchHelp's future performance. Such statements
are forward-looking statements and are based on present information
SearchHelp has related to its existing business circumstances. Investors
are cautioned that such forward-looking statements are subject to inherent
risks and that actual results may differ materially from such
forward-looking statements. Further, investors are cautioned that
SearchHelp does not assume any obligation to update forward-looking
statements based on unanticipated events or changed expectations.
SearchHelp makes such
forward-looking statements under the provisions of the "safe harbor"
section of the Private Securities Litigation Reform Act of 1995.
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