Published: November 20, 2008
Optimara Creates Personal Poinsettia for Holidays
NASHVILLE, Tenn., Nov. 20 /PRNewswire/ -- With the holidays approaching,
many people are wondering what they are going to be able to give as gifts.
Optimara has a new suggestion that's green, affordable, traditional, and sized
to fit and thrive in any environment -- the personal poinsettia.
(Photo: http://www.newscom.com/cgi-bin/prnh/20081120/CLTH025 )
Developed at the company's greenhouses inNashville, the miniature
poinsettia has all the characteristics of the familiar holiday plant.
However, at only five inches tall, it fits well into smaller spaces to
brighten the look of the holiday season.
The story behind these holiday decorations is interesting. One legend
tells of a poor young Mexican girl who could not afford a gift for the Christ
Child's birthday. The child was inspired by an angel to gather common weeds
from the roadside and place them in front of the church's altar. The bouquet
burst into blooms of brilliant red and all who saw them were certain that they
had witnessed a Christmas miracle.
Reinhold Holtkamp, president of Optimara, said that the development of the
miniature poinsettia is a natural outgrowth of the company's overall mission
of bringing the beauty of flowers to a wider group of plant lovers. "We
developed this personal poinsettia to bring the color and holiday joy of this
tradition to one's personal space, both home and office, no matter the size."
Holtkamp said that these miniature Poinsettias are easy to care for and
will live several months or indefinitely depending on the care and
environment. These plants are available in a 2-inch pot size that can be
shipped with a spill-proof, self-watering WaterShip or shipped with one of
Optimara's self-watering ceramics, in a variety of holiday styles. They are
available at most Lowe's and Home Depot stores.
The poinsettia was brought tothe United States by Joel Roberts Poinsett
(1779-1851), the first US Minister toMexico and the first head of the
Smithsonian Institute. Ambassador Poinsett is credited for first bringing the
new plant species back to his greenhouse inGreenville, South Carolina, where
he began propagating the plants and sending them to friends and botanical
gardens.
Optimara, is the brand name of products produced by the Holtkamp
Greenhouses, Inc. based inNashville, Tennessee and the world's largest grower
of African Violets.
For more information visit http://www.mypoinsettia.com,
http://www.optimara.com or http://www.selectivegardener.com.
SOURCE Optimara
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