Published:
Teen Athletes Who Stay Fit With Milk Can Earn Cash for College
WASHINGTON, Nov. 19 /PRNewswire/ -- High school athletes who drink milk to
stay fit have the chance to score some extra cash from got milk?(R) for
college. Today, the National Milk Mustache "got milk?" Campaign, in
partnership with USA TODAY, launched the 12th annual Scholar Athlete Milk
Mustache of the Year (SAMMY) Award program. The SAMMY Awards reward 25 high
school senior student athletes who demonstrate excellence in academics,
athletics, community service, leadership and include milk as part of their
healthy lifestyles, with $7,500 college scholarships and an experience to
remember.
The SAMMY scholarship rewards exceptional student athletes by helping to
offset some of the costs associated with college tuition. The unique
scholarship educates teens on the importance of making smart choices -- like
drinking lowfat milk, eating right and staying active. Twenty-five winning
teens will earn the $7,500 scholarship, attend an awards ceremony with
celebrity guests at The Milk House at ESPN's Wide World of Sports, and appear
in their own milk mustache ad in USA TODAY. To date, the National Milk
Mustache "got milk?" Campaign has awarded more than 275 talented teens with
more than $2 million in scholarships.
High school seniors who excel both in and out of the classroom are
encouraged to visit sammy.bodybymilk.com to fill out an application. A
celebrity panel of milk mustache athletes, including Andy Roddick, Steve Nash,
Mia Hamm, Michelle Kwan and Tony Hawk will serve as judges and help select
this year's winners. Returning SAMMY judge and decorated figure skater,
Michelle Kwan says, "The SAMMY Awards program is an amazing scholarship that
recognizes exceptional student athletes and promotes nutrition and good
health. I am so excited to be a judge again this year."
"It's an honor for the 'got milk?' campaign to have the opportunity each
year to reward exceptional student athletes who succeed in the classroom and
on the court or field while setting a fine example by drinking milk to stay
healthy and fit," said Kurt Graetzer, chief executive officer of the National
Milk Mustache "got milk?" Campaign. "Smart teens know that milk has the nine
essential nutrients they need to help stay at the top of their game."
Get Fit With Milk
Milk is a natural nutrient powerhouse that provides an array of essential
nutrients that teens need to stay lean and fit. Chocolate milk is a great
choice after exercise with protein to help build muscle, a unique mix of key
nutrients to refuel and fluids to rehydrate. By drinking three eight-ounce
servings of lowfat or fat-free milk each day in place of sugary soft drinks
with little or no nutritional value, along with regular exercise and eating
smart, teens can help keep their bodies toned and healthy.
Apply Today
High school seniors interested in applying for the 2009 SAMMY Awards
program should visit sammy.bodybymilk.com. All applicants are required to
describe in 75 words or less how they incorporate milk into their everyday
life and training regimen.
Entries must be submitted no later than 11:59 PM ET Friday, March 6, 2009.
Finalists will be named by June 2009. For complete contest rules and
applications, log onto sammy.bodybymilk.com.
About Body By Milk(R)
Body By Milk(R) is part of the National Milk Mustache "got milk?(R)"
Campaign, a multi-faceted education program focused on the health benefits of
milk. The campaign is managed by the Milk Processor Education Program
(MilkPEP) inWashington, D.C., which is funded by the nation's milk
processors, who are committed to increasing fluid milk consumption. Lowe New
York is the creative agency for the National Milk Mustache "got milk?(R)"
Campaign.
SOURCE Milk Processor Education Program
Copyright © 2009, PRNewswire
Copyright © 2009, NewsBlaze,
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