Published: November 18, 2008
ProLink Partners With Synergy LLC to Install Golf's Leading GPS System in the Middle East and India
CHANDLER, Ariz., Nov. 18 /PRNewswire-FirstCall/ -- ProLink Solutions -- a
wholly-owned subsidiary of ProLink Holdings Corp.
(OTC Bulletin Board: PLKH) and the world's leading provider of Global
Positioning Satellite ("GPS") golf course management systems and digital
out-of-home on-course advertising -- today announces it has partnered with
Synergy LLC to install the ProLink system at upscale golf courses and resorts
throughout theMiddle East andIndia.
Based in the Sultanate ofOman, Synergy is the premier supplier to the
country's rapidly growing golf industry. AsOman's only golf-specific
business, and one of the few in theMiddle East, Synergy specializes in
maintenance equipment, golf carts, range accessories and pro shop products and
services.
Under the agreement, Synergy will install and service ProLink's
industry-leading GPS system at golf courses and resorts in countries including
Oman, theUnited Arab Emirates,Saudi Arabia,Bahrain,Qatar,Kuwait and
India. Synergy and ProLink will partner on the advertising platform on
ProLink-installed courses throughout the region.
TheMiddle East andIndia are quickly emerging as golf hot spots.
Numerous new courses are in the planning or building stages, with brand-name
player-architects such as Tiger Woods, Ernie Els and Colin Montgomerie
attached to high-end projects. InIndia, golf's history dates to the early
1800s and the country now boasts some 200 courses, with many more on the way
thanks to its massive population and attractiveness to tourists.
"ProLink is the unquestioned world leader in golf GPS solutions for
players and management, and we are proud to represent the company in this
region," says Chandra Lahiri, Managing Director. "Business-savvy courses
around the globe rely on ProLink to maximize their operations and profits. We
anticipate facilities throughout theMiddle East andIndia recognizing the
system's value and swiftly adopting its technology."
Says Lawrence D. Bain, CEO of ProLink Solutions: "Synergy is perfectly
positioned to capitalize on golf's booming popularity in its territory. We
are excited to enter this promising market with a partner that shares
ProLink's focus on delivering outstanding customer support and return on
investment."
Synergy joins ProLink's recently added international distributors inSouth
America (Total News Golf), Spain (Golf Consulting Services) andFrance (Sport
Business Group), while ProLink's European subsidiary serves markets in
England,Scotland,Ireland andWales.
Courses in theMiddle East andIndia engaging with ProLink will benefit
from the system's many game-enhancing features, such as pinpoint yardages,
accurate hole depictions and helpful pro tips, as well as ProLink's innovative
management functions. The system helps speed pace of play while promoting
increased food-and-beverage and merchandise revenue. In fact, courses
installing ProLink GPS realize an average return on investment of more than
200 percent.
A host of acclaimed international courses currently utilize ProLink GPS,
including past Ryder Cup sites the K Club (Ireland), Valderrama (Spain) and
2002 Presidents Cup venue Fancourt Hotel and Country Club Estate (South
Africa), as well as world-class clubs throughoutEurope,Asia andSouth
America.
ProLink's system is now featured at more than 700 golf properties on five
continents. More than 550 of these courses are equipped with media-ready
systems to support on-screen advertisements worldwide. Domestically, the
ProLink Network reaches more than 13 million golfers annually. Through its
ProFit program, ProLink is responsible for on-screen ad sales and courses
share these revenues.
About ProLink
ProLink Solutions is the world's leading provider of GPS golf-course
management systems and revenue-generating on-course advertising. ProLink
Solutions' core philosophy is to be a "Trusted Partner" to its golf-course
customers. From enhancing golfers' overall experiences and improving pace-of-
play to increasing current revenue streams and creating new profit centers for
golf courses, ProLink Solutions' products and services have captured markets
both nationally and globally. For more information about ProLink, visit
http://www.goprolink.com, email info@goprolink.com or call 480.753.2337.
CONTACT:
Buffalo CommunicationsRich Katz
703.891.3319
rkatz@billycaspergolf.com
Daniel Mitchell
253.312.4536
dmitchell@billycaspergolf.com
Investor Relations Contact:
CEOcast, Inc.
Gary Nash
212.732.4300
gnash@ceocast.com
SOURCE ProLink Holdings Corp.
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