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Serversdirect defies credit crunch and boosts sales

Yorkshire, UK - 11th November 2008, serversdirect.co.uk a one-stop shop for everything surrounding servers and backing up data for SMEs, has passed the first hurdle.  Any start-up business always struggles to get past the first-year milestone - serversdirect has not only managed to achieve this and is now one of the biggest UK online retailer for servers.

Serversdirect is selling thousands of servers a month despite the economic downturn.  The reason for their success is that they have a choice of servers, Dell, HP, IBM and - unlike buying direct from a supplier - serversdirect gives you a choice and have a package to suit all types of business and budgets.
It also offers installation services and post-sales support to customers distinguishing it from its rivals.

James Yates, Business Manager of serversdirect.co.uk said: "There has been a huge increase in demand from the SME sector despite the credit crunch. They can't afford to lose what is critical to the running of their businesses.  Cash flow and paying the bills on time is hard enough, they don't want to add the loss of their data". 

He continued "Companies can't afford to take this risk any more and for just £300 you can have a back-up system, costing little more than a PC system, you ensure your car, business and credit, backing up properly is just another insurance policy."
In this time the company has achieved accreditations such as Microsoft Gold Partner Status and HP Gold preferred Partner Status.

Serversdirect is a part of the Easycom group and the latest of Nick Glynne's ventures that is seeing growth of sales each month and defying current trends in retail which have surpassed that of the early nineties.

Nick Glynne grew his business by focusing on selling to SMEs as well as individual customers and offering an excellent remote network service. He bought an IT retail business in Huddersfield for £3000 in 2000 and has since grown Easycom to £80million.

He said: "It's because SMEs recognise that investing in the short term will mean savings in the long run in productivity and efficiency and most importantly it protects against data loss.

He added: "We also offer a remote service plan for customers which means they don't have to wait for a tech to come to fix a problem - instead they are just at the end of a phone."

He said: "Serversdirect has seen huge growth in the past year and has gone way beyond our expectations."

There are many businesses that can benefit from companies like serversdirect, simple solutions, best-priced products and websites that are easy to navigate - backed up by excellent customer service.

About Easycom www.easycom.co.uk
Easycom, formerly Easy Computers, is one of the UK's fastest growing companies specialising in the supply of IT products, services and appliances. Located in Huddersfield, west Yorkshire with over 70,000 sq ft of warehousing, it sells more than £100million of laptops, PCs, servers and appliances from its numerous award-winning websites.

It mainly services three markets: consumers, small to medium sized businesses and the education sector including schools, colleges and universities.

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