Purina ONE(R) Launches 'Petcentric Cafe' Radio Program on SIRIUS' Martha Stewart Living Radio

ST. LOUIS, Oct. 10 /PRNewswire/ -- Renowned pet expert Warren Eckstein is now hosting Petcentric Cafe, a live, weekly call-in show on SIRIUS' Martha Stewart Living Radio on which Eckstein helps dog and cat owners get into the minds of their pets and provides advice on how to relate to each other and live in perfect harmony.

Pet owners can tune into Petcentric Cafe, made possible by Purina ONE, Saturdays at 1:00 p.m. EST on Martha Stewart Living Radio, SIRIUS Channel 112 and Channel 103 on XM.

Some of the questions Eckstein addresses on the show are: Why does your cat sleep on your head? What does your dog think when you brag about him? How do your pets feel when you use them as date bait? These are just some of the questions that will be answered on Petcentric Cafe, a paws-itively new radio show hosted by Warren Eckstein, internationally known animal expert, author and radio host.

Pets' Points-of-View

Warren Eckstein is a well-respected pet expert with more than 30 years of experience in teaching both pets and their people to live happily together through his unique "Hugs and Kisses" approach to animal behavior, care and training. With show topics ranging from how to analyze pets' emotions, stress and phobias to discussing how to solve common behavioral problems, all told from the pets' points-of-view,

Eckstein will help listeners get inside the minds of Fido and Fluffy each week, helping humans and pets cohabitate happily.

"On Petcentric Cafe we'll address the topics that matter most to you and your dogs and cats. It's a place where pet owners can come together to talk, listen and share stories about everything from relationships to health concerns," said Eckstein. "I hope our discussions will help everyone get into the habit of thinking like their pets and teach them to communicate more effectively to strengthen their relationships."

Hope for a Home

Purina ONE and Petcentric Cafe are also supporting the newly launched One Hope Network, a movement dedicated to increasing pet adoptions into permanent homes by aligning with the mission of animal welfare organizations to make a difference for life with pets. Purina ONE is encouraging Americans to support the network by getting involved with volunteering at local shelters, adopting a pet and making a permanent home for the new family member.

As part of each installment of the Petcentric Cafe radio show, Eckstein will feature a "Story of Hope" from the One Hope Network, which will shine a light on "second chance" pets and share each animal's personality, quirks and story with listeners. In addition to these inspirational stories, Purina ONE will offer educational information to help adopters make good decisions and deal with common problems.

For more information about the Petcentric Cafe radio program and the One Hope Network, visit http://www.petcentriccafe.com.

About Nestle Purina Pet Care:

Nestle Purina PetCare promotes responsible pet care, community involvement and the positive bond between people and their pets. A premiere global manufacturer of pet products, Nestle Purina Pet Care is part of the Swiss-based Nestle S.A., the world's largest pet food company.

ABOUT SIRIUS XM RADIO:

SIRIUS XM Radio is America's satellite radio company delivering The Best Radio on Radio(TM) to more than 18 million subscribers, including 100% commercial free music, and premier sports, news, talk, entertainment, traffic and weather. SIRIUS XM Radio has content relationships with an array of personalities and artists, including Howard Stern, Martha Stewart, Oprah Winfrey, Jimmy Buffett, Elvis, Jamie Foxx, Barbara Walters, Frank Sinatra, Opie & Anthony, The Grateful Dead, Willie Nelson, Bob Dylan, Dale Earnhardt Jr., Tom Petty, and Bob Edwards. SIRIUS XM Radio is the leader in sports programming as the Official Satellite Radio Partner of the NFL, Major League Baseball, NASCAR, NBA, NHL, and PGA Tour, and broadcasts major college sports.

SIRIUS XM Radio has arrangements with every major automaker. SIRIUS XM Radio products are available at shop.sirius.com and shop.xmradio.com, and at retail locations nationwide, including Best Buy, Circuit City, RadioShack, Target, Sam's Club, and Wal-Mart. SIRIUS XM Radio also offers SIRIUS Backseat TV, the first ever live in-vehicle rear seat entertainment featuring Nickelodeon, Disney Channel and Cartoon Network; XM NavTraffic service for GPS navigation systems delivers real-time traffic information, including accidents and road construction, for more than 80 North American markets.

This communication contains "forward-looking statements" within the meaning of the Private Securities Litigation Reform Act of 1995. Such statements include, but are not limited to, statements about the benefits of the business combination transaction involving SIRIUS and XM, including potential synergies and cost savings and the timing thereof, future financial and operating results, the combined company's plans, objectives, expectations and intentions with respect to future operations, products and services; and other statements identified by words such as "anticipate," "believe," "plan," "estimate," "expect," "intend," "will," "should," "may," or words of similar meaning. Such forward-looking statements are based upon the current beliefs and expectations of SIRIUS' and XM's management and are inherently subject to significant business, economic and competitive uncertainties and contingencies, many of which are difficult to predict and generally beyond the control of SIRIUS and XM. Actual results may differ materially from the results anticipated in these forward-looking statements.

The following factors, among others, could cause actual results to differ materially from the anticipated results or other expectations expressed in the forward-looking statement: general business and economic conditions; the performance of financial markets and interest rates; the ability to obtain governmental approvals of the transaction on a timely basis; the failure to realize synergies and cost-savings from the transaction or delay in realization thereof; the businesses of SIRIUS and XM may not be combined successfully, or such combination may take longer, be more difficult, time-consuming or costly to accomplish than expected; and operating costs and business disruption following the merger, including adverse effects on employee retention and on our business relationships with third parties, including manufacturers of radios, retailers, automakers and programming providers. Additional factors that could cause SIRIUS' and XM's results to differ materially from those described in the forward-looking statements can be found in SIRIUS' and XM's Annual Reports on Form 10-K for the year ended December 31, 2007 and their respective Quarterly Reports on Form 10-Q for the quarter ended June 30, 2008, which are filed with the Securities and Exchange Commission (the "SEC") and available at the SEC's Internet site (http://www.sec.gov). The information set forth herein speaks only as of the date hereof, and SIRIUS and XM disclaim any intention or obligation to update any forward looking statements as a result of developments occurring after the date of this communication.

     CONTACT:
     Melissa Cuttone: 312.729.4262
     GolinHarris or
     Kerry Lyman: 314.982.2094
     Nestle Purina PetCare Company

SOURCE Nestle Purina Pet Care

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