Published:
Delaware Man Spearheads Brain Tumor Awareness
WILMINGTON, Del., Sept. 29 /PRNewswire/ -- If oneDelaware man's vision
comes true, Americans will become just as familiar with brain tumors as they
are with breast cancer, and to get started on that, he's spearheading Get Your
Head in the Game(R), an awareness campaign in his home state this month.
Chris Grundner heads The Kelly Heinz-Grundner Brain Tumor Foundation and
early this month kicked off a $100,000 public awareness campaign consisting of
a website (www.GetYourHeadintheGame.org), billboards, bus signs and even a
first-time ever display advertisement on the floor of theWilmington, DE
Amtrak Train Station.
"Awareness is critically important because it promotes earlier diagnosis
and that, in turn, will lead to better outcomes for patients. In some cases,
it may even save someone's life," says Grundner, whose 31-year-old wife Kelly
died from a brain tumor in 2004.
Get Your Head In The Game(R) features a series of head silhouettes and one
of six accompanying facts, such as "brain tumors are the second leading
cancer-related cause of death for children under the age of 20." The
campaign will run through November after which its effectiveness will be
measured and additional markets will be considered, according to Grundner.
Just since establishing The KHG Foundation in 2005, Grundner has raised
over $650,000 to increase awareness and support people affected by brain
tumors. KHG does not fund research, as most brain tumor-oriented non-profit
organizations do; instead it is dedicated to awareness.
Grundner's story was a finalist in Lance Armstrong's Livestrong
Foundation's recent contest where he generated over 46,000 website views
nationally. In early September, the Association of Fundraising Professionals
(Brandywine Chapter) recognized him with its first-time New Face in
Philanthropy Award.
Grundner left JPMorgan Chase inWilmington where he was senior
vice-president to start the Foundation.
"Twenty-five years ago, we knew very little about breast cancer," Grundner
points out. "In memory of my late wife and best friend Kelly, I'm working to
make brain tumors as familiar in the future as breast cancer is today, and
this campaign inDelaware is just the start."
SOURCE The Kelly Heinz-Grundner Brain Tumor Foundation
Copyright © 2008, PRNewswire
Copyright © 2008, NewsBlaze,
Daily NewsTags: ,MTC,HEA,BIO,NPT,SVY,DE-Brain-tumor-aware
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