Published: September 25, 2008
Mobile Computer Users Are Now in the Majority, According to MetaFacts Busy Mobiles Profile Report
ENCINITAS, Calif., Sept. 25 /PRNewswire/ -- Mobile PCs have moved into the
majority, with 53% of computer-using adults using either a notebook or tablet
PC, according to the Busy Mobiles Report from MetaFacts, Inc.
"Corporate road warriors have been swarmed by busy consumers," said Dan
Ness, Principal Analyst at MetaFacts. The large-scale nationwide survey found
that 44% of the mobile PCs used 40 or more hours per week are owned by
households, 31% are owned by large businesses, and 25% by small & medium
businesses, education, and government.
"There are many busy mobile PC users," said Dan Ness, Principal Analyst at
MetaFacts. "Nearly 13 million American adults use a notebook or tablet PC 40
or more hours per week, and 60% of these active users regularly use three or
more PCs, moving between home, work, and publicly-owned PCs."
The busiest mobile PCs are not as mobile as might be expected -- 43% are
used in only one location, 13% are used in two locations, and 44% are used in
three or more locations.
"Mobile computing is a sport for the young," said Dan Ness, Principal
Analyst at MetaFacts. "Nearly one-third (31%) of the busiest mobile users are
males age 18 to 34, almost a quarter (23%) are females age 18 to 34, and one-
sixth (16%) are males age 35 to 44."
Other findings in the Busy Mobiles Profile Report include:
-- Dell is strongest among busy mobiles and for Apple, it's a strong
segment
-- More than three-fourths (76%) of the busiest mobile PC users spend
more time with their PC(s) than watching TV
-- Seven of 22 occupational groups use over half of the busiest mobile
PCs
-- Busy Mobile PC Households are above average in their use of consumer
electronics, and have above-average buying plans for additional High-
Definition TVs (HDTV), digital video recorders, and even Digital-to-Analog
Converter Boxes for older TVs
-- Busy Mobile PC Users are uniquely tied to their PCs with instant
messaging, streaming music, and maintaining their calendars.
The Busy Mobiles Profile Report is based on surveys with over 10,000
American adults by telephone and online as part of the Technology User Profile
2008 Annual Edition study.
The Busy Mobiles Profile Report is available for immediate purchase
through the MetaFacts online store at the MetaFacts website --
http://www.metafacts.com
MetaFacts recently released the Technology User Profile 2008 Annual
Edition and the Apple Profile Report, and will also soon be releasing research
on the market shifts and profiles for Windows Vista, Digital Imaging,
Workplace PCs, Home PCs, Web Creators, Printers, and other areas. These
Profile Reports are syndicated market research reports covering a series of
specific topics, revealing the changing patterns of technology adoption and
use in American households and businesses. Interested technology professionals
may sign up at http://www.metafacts.com for complimentary periodic snapshots
of technology markets, called TUPdates.
About MetaFacts
MetaFacts, Inc. is a national market research firm focusing exclusively on
the technology industries. MetaFacts' Technology User Profile survey is the
longest-running, large-scale comprehensive study of its kind, conducted
continuously since 1983. The detailed results are a long-time primary
marketing resource for Fortune 1000 companies providing consumer-oriented
technology products and services, such as PCs, printers, peripherals, mobile
computing, and related services and products.
SOURCE MetaFacts, Inc.
Copyright © 2012, PRNewswire
Copyright © 2012, NewsBlaze,
Daily News