Growth-minded Small Business Entrepreneurs Get Educated With AdvertiseForever CD-Rom Package

In today's business environment, entrepreneurs seeking opportunity to acquire clients can choose to pack up or put out - expend a bit of effort learning new ways to reach the buying public.

According to Paul Alexander, provider of "The Advertising-Made-Easy(R) CD-ROM," a little bit of effort in a new direction may make all the difference between success and failure. "Busy business owners don't have the time to sit in a classroom to refresh their perspective," said Alexander. "With over 150 low-cost advertising solutions on the CD, anyone can find a little time at some point during the day - even while eating lunch, to explore the possibilities and benefits to be reaped by shifting perspective for a changing consumer base."

The Advertising-Made-Easy CD is useful to businesses of all sizes, but it is especially helpful for home-based business owners and stay-at-home moms who may have the desire to move their business forward but lack appropriate or affordable resources. Says Alexander, "The newest start-ups have transformed the face of small business. These owners recognize the impact they can have on their profitability - almost instantaneously if it is an Internet-based, virtual storefront. With multiple programs and tutorials based on their specific business, we're pumping up the possibilities of successful prospecting."

Alexander believes to achieve business goals, it's imperative to keep up to date and educated about business marketing strategies and tactics. "Even when the information is overwhelming, we have to be committed to finding out how to use each method to our advantage," added Alexander. "When you don't know where to start or what to do, the Advertising-Made-Easy CD takes out all the guesswork."

Statistics about the small business market reflect:

. 31 percent of small business say their biggest barrier to marketing online is the cost of buying ads; 18 percent don't know enough about how to do it. (Affinity Internet, November 2005)

. 47 percent of small business owners use the Internet to market or advertise their business.
(Open from American Express, May 2006)

. 66 percent of businesses that have been in operation 10 years or less use their company Web site for marketing; 51 percent of older businesses do so. (Kelsey Group, May 2006)

. 11 percent of search engine marketing is spent on search engine optimization; 83 percent is spent on pay-per-click advertising. (SEMPO, February 2006)

. Viral video marketing campaigns increase clickthrough rates by 750 percent; viral marketing campaigns produce 750 percent more clickthroughs than traditional banner ads. (MarketingExperiments.com, November 2006)

To learn more about The Advertising-Made-Easy CD, visit 'http://www.advertiseforever.net'.

MEDIA: To obtain a review copy, or to speak with founder Paul Alexander, call 818-430-6222 or e-mail.
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   Mr. Paul Alexander
   President/CEO
   www.advertiseforever.net
   Studio City,    CA,    91604
   USA
   818-430-6222 (phone)
   818-985-2188 (fax)
   ironmedia@sbcglobal.net
   www.advertiseforever.net