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Rentrak Theatrical Announces Box Office Estimates for Weekend of September 7, 2008

    The twelve estimated top producing motion pictures for the weekend, per
data collected as of 9:30AM Pacific on Sunday, September 7, 2008 by Rentrak
Theatrical include:


    Rank     Title                                  Weekend Gross    Locations
      1  Bangkok Dangerous                            $7,800,000        2650
      2  Tropic Thunder                               $7,500,000        3446
      3  The House Bunny                              $5,900,000        2736
      4  The Dark Knight                              $5,715,000        2575
      5  Traitor                                      $4,660,000        2108
      6  Babylon A.D.                                 $4,000,000        3425
      7  Death Race                                   $3,594,540        2586
      8  Disaster Movie                               $3,300,000        2642
      9  Mamma Mia!                                   $2,713,200        1904
     10  Pineapple Express                            $2,400,000        1802
     11  Vicky Cristina Barcelona                     $2,202,000         718
     12  Mirrors                                      $1,825,000        1559

    Weekend of 09/05/2008 to 09/07/2008

    (C) 2008 by Rentrak Corporation

About Box Office Essentials

Box Office Essentials provides each studio with password-protected, real- time, web browser-based and 24/7 access to data pertaining specifically to their movie release titles. A sophisticated toolset allows studio distribution executives to view and analyze the information at different levels of detail and across a multitude of attributes (by theatre circuit, DMA, time zone, etc.), enhancing their ability to make faster, and better informed decisions. Additional features include online school calendars (K-12 and college), interactive release schedule and 24-hour subscriber support.

About Rentrak Corporation

Rentrak Corporation, based inPortland, Oregon, is an information management company serving clients in the media, entertainment, retail and advertising industries. The company's Entertainment Essentials(R) suite of services is redefining media measurement in the digital broadband era. Entertainment Essentials provides customers with near-real-time, actionable insight into performance of content distributed over a wide variety of modern media technologies. Available by license or subscription, each Entertainment Essentials application allows executives to analyze detailed industry-wide and title-specific data to make decisions that enhance the bottom line and provide competitive advantage. For further information, please visit Rentrak's corporate Web site at Rentrak.com.

    Contacts:  Rogers & Cowan for Rentrak Corporation
               Sallie Olmsted                 Amanda Bartz
               (310) 854-8124                 (310) 854-8151
               solmsted@rogersandcowan.com    abartz@rogersandcowan.com

SOURCE Rentrak Corporation