Published:
"Strategies to Quantify and Amplify Your RFID Business Case" to Be Presented by Rush Tracking Systems at RFID World 2008

Rush Tracking Systems
(www.rushtrackingsystems.com), an industry-leading RFID business process
consulting and systems integration company, today announced Toby Rush,
president and CEO, will present "Strategies to Quantify and Amplify ROI for
Your Business Case" at RFID World 2008 (Tues., Sept. 9, 1:00-1:50pm, Room
151, MGM Grand, Las Vegas, NV). In his presentation, Rush will discuss
best practices and proven methodologies to identify, quantify and deliver
results from RFID investments.
"Today, RFID allows organizations to achieve absolute control in dynamic
environments by providing critical visibility to products and processes,
which can impact the entire enterprise," said Rush. "To realize the full
benefits associated with capital investments in RFID, organizations need to
build a business case and strategy for RFID deployment that clearly
identifies the benefit opportunities and network effect as RFID is deployed
across the enterprise."
In Booth #524, Rush Tracking Systems will also showcase its VisiblEdge(TM)
RFID lift truck solution which maximizes tracking efficiency by providing
real-time operational visibility with automated control. The company will
also highlight RFID Feasibility Assessments, its field proven and
repeatable methodology that enables clients to clearly identify and
quantify the value of RFID visibility, build a business case for RFID
investment, and develop a clear strategy and roadmap for RFID deployment.
About Rush Tracking Systems
Rush Tracking Systems provides world-class RFID systems integration and
business process consulting services for organizations looking to maximize
the business value and performance of investments in RFID tracking
technologies. The company offers unsurpassed RFID technical expertise and
market-proven products from the industry's leading manufacturers.
As RFID industry veterans, Rush Tracking has the experience and integrity
to recommend, build and deliver the right tracking solutions to meet
clients' business needs. The company has proven expertise in industrial
manufacturing, aerospace and defense, automotive, pharmaceutical, consumer
packaged goods, retail, and petrochemical industries. Call (913) 227-0922
or visit www.rushtrackingsystems.com for more information.
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