Published: September 05, 2008
Multi-Grammy Award-Winning Artists Sting and Tool to Rock in Guitar Hero(R) World Tour
SANTA MONICA, Calif., Sept. 5 /PRNewswire-FirstCall/ -- Rock and roll
legend Sting and progressive metal pioneers Tool are making their video game
debuts, contributing more than just music, in Activision Publishing, Inc.'s
(Nasdaq: ATVI) Guitar Hero(R) World Tour.
In what will be the largest collection of artists ever to appear in a
Guitar Hero game, singer-songwriter, actor, author, activist and lead
singer/bassist of The Police, Sting will add his voice and likeness as an
in-game character. Aspiring frontmen can take the stage as Sting throughout
their vocal career or play alongside him as he performs one of The Police
classics, "Demolition Man."
Hugely popular alternative metal band Tool, known for their epic, intense
musical arrangements and killer visual arts, will also soon be known for their
contribution to the upcoming Guitar Hero World Tour. Guitar Hero fans from
all over the world will be able to rock out to "Parabola" and Grammy-award
winning "Schism" from Tool's critically-acclaimed 2001 album Lateralus in
addition to "Vicarious" from their 2006 Grammy-award winning album 10,000
Days. The game will also feature an all-new venue designed in collaboration
with the band and highlighting the art style that has become a staple in their
music videos, live shows and album artwork.
When the house lights go down this fall, a new generation of guitarists,
drummers and fearless frontmen will come together and rock with Guitar Hero
World Tour. The latest installment in the #1 best-selling video game
franchise of 2007, Guitar Hero World Tour transforms music gaming by expanding
Guitar Hero's signature guitar gameplay into a cooperative band experience
that combines the most advanced wireless controllers with new revolutionary
online* and offline gameplay modes including Band Career and 8-player "Battle
of the Bands," which allows two full bands to compete head-to-head online for
the first time ever. The game features a slick newly redesigned guitar
controller, drum kit controller and a microphone, as well as an innovative
Music Studio music creator that lets players compose, record, edit and share
their own rock 'n' roll anthems. Music creators will also be able to share
their recordings with their friends online through GHTunes(SM) where other
gamers can download and play an endless supply of unique creations.
Guitar Hero World Tour is being developed by Neversoft Entertainment for
the Xbox 360(R) video game and entertainment system from Microsoft and
PLAYSTATION(R)3 computer entertainment system. The Wii(TM) version is being
developed by Vicarious Visions. The PlayStation(R)2 computer entertainment
system version is being developed by Budcat. The game is rated "T" for Teen
by the ESRB. For more information on Guitar Hero World Tour, please visit
http://www.guitarhero.com.
About Activision Publishing, Inc.
Headquartered inSanta Monica, California, Activision Publishing, Inc. is
a leading worldwide developer, publisher and distributor of interactive
entertainment and leisure products.
Activision Publishing maintains operations in the U.S.,Canada, theUnited
Kingdom,France,Germany,Ireland,Italy,Sweden,Spain,the Netherlands,
Australia,Japan andSouth Korea. More information about Activision
Publishing and its products can be found on the company's website,
http://www.activision.com.
Cautionary Note Regarding Forward-looking Statements: Information in this
press release that involves Activision Publishing's expectations, plans,
intentions or strategies regarding the future are forward-looking statements
that are not facts and involve a number of risks and uncertainties.
Activision Publishing generally uses words such as "outlook", "will," "could,"
"would," "might," "remains," "to be," "plans," "believes", "may", "expects,"
"intends," "anticipates," "estimate," future," "plan," "positioned,"
"potential," "project," "remain," "scheduled," "set to," "subject to,"
"upcoming" and similar expressions to help identify forward-looking
statements. Factors that could cause Activision Publishing's actual future
results to differ materially from those expressed in the forward-looking
statements set forth in this release include, but are not limited to, sales of
Activision Publishing's titles, shifts in consumer spending trends, the
seasonal and cyclical nature of the interactive game market, Activision
Publishing's ability to predict consumer preferences among competing hardware
platforms (including next-generation hardware), declines in software pricing,
product returns and price protection, product delays, retail acceptance of
Activision Publishing's products, adoption rate and availability of new
hardware and related software, industry competition, rapid changes in
technology and industry standards, protection of proprietary rights,
litigation against Activision Publishing, maintenance of relationships with
key personnel, customers, vendors and third-party developers, domestic and
international economic, financial and political conditions and policies,
foreign exchange rates, integration of recent acquisitions and the
identification of suitable future acquisition opportunities, Activision
Blizzard's success in integrating the operations of Activision Publishing and
Vivendi Games in a timely manner, or at all, and the combined company's
ability to realize the anticipated benefits and synergies of the transaction
to the extent, or in the timeframe, anticipated. Other such factors include
additional risk factors identified in Activision Blizzard's most recent annual
report on Form 10-K and any subsequent quarterly reports on Form 10-Q. The
forward-looking statements in this release are based upon information
available to Activision Publishing and Activision Blizzard as of the date of
this release, and neither Activision Publishing nor Activision Blizzard
assumes any obligation to update any such forward-looking statements.
Forward-looking statements believed to be true when made may ultimately prove
to be incorrect. These statements are not guarantees of the future
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risks, uncertainties and other factors, some of which are beyond its control
and may cause actual results to differ materially from current expectations.
*Online gameplay is only available for the Xbox 360(R) video game and
entertainment system from Microsoft, PLAYSTATION(R)3 computer entertainment
system and Wii(TM) and may require an additional subscription.
(C) 2008 Activision Publishing, Inc. Guitar Hero, Activision and
RedOctane are registered trademarks of Activision Publishing, Inc. All rights
reserved.
"PlayStation", "PLAYSTATION" and "PS" Family logo are registered
trademarks of Sony Computer Entertainment Inc. Used with Permission.
Microsoft, Xbox, Xbox 360, Xbox LIVE, and the Xbox logos are trademarks of the
Microsoft group of companies. Wii and the Wii logo are trademarks of
Nintendo.
SOURCE Activision Publishing, Inc.
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