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Research Firm Reports Americans' Real-Time Reactions to Obama's Acceptance Speech


FLEMINGTON, N.J., Aug. 29 /PRNewswire-USNewswire/ -- HCD Research, Inc. announced the results of a study it conducted earlier tonight to obtain Americans' real-time perceptions as they viewed Senator Barack Obama's acceptance speech at the Democratic National Convention.

The study was hosted on the firm's mediacurves.com web site, and was conducted by HCD Research and the Muhlenberg College Institute of Public Opinion (MCIPO), among self-reported Republicans, Democrats and independents.

As participants viewed the speech, they used their mouse to indicate whether they agreed or disagreed with the content of the speech in second-by-second intervals. The results of the study are available on www.mediacurves.com.

The study is part of an on-going series of studies to provide the media with a way of comparing and trending Americans' perceptions of the presidential candidates throughout the 2008 Presidential Election.

The Media Curves web site provides the media and general public with a venue to view Americans' perceptions of popular and controversial media events and advertisements.

HCD Research is a communications research company headquartered in Flemington, NJ. The company's services include traditional and web-based marketing and communications research. For additional information on HCD Research, access the company's web site at www.hcdi.net or call HCD Research at 908-788-9393. Headquartered inAllentown, Pennsylvania, MCIPO is a respected source of public opinion data on local, state and national issues. For additional information on Muhlenberg College, go to www.muhlenberg.edu.

SOURCE HCD Research, Inc.

Tags: ,MLM,CPR,HED,EDU,SVY,CPN,POL,NJ-HCD-Research-Obama

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