Published:
BET's '106 & PARK' Goes Live With Democratic National Convention Coverage
NEW YORK, Aug. 27 /PRNewswire/ -- BET's top-rated music countdown show 106
& PARK and co-host Terrence will broadcast live at 6:00 PM* on Thursday,
August 28 from the Community College of Aurora's CentreTech campus inDenver
during the Democratic National Convention in an effort to encourage young
people to register to vote. With co-host Terrence live fromDenver and co-
host Rocsi in the studio, 106 & PARK will be urging young people to register
online all week and registering audience members in the studio.
In addition to its live television coverage, 106 & PARK's online social
community 106 & PARK CONNECT will be asking viewers to upload their own videos
to the site, proclaiming that they have registered to vote.
"106 & PARK has a strong and unique relationship with our audience," said
Stephen G. Hill, Executive Vice President, Music Programming & Talent, BET.
"The show has always been about more than music; it's also about issues and
events important in their worlds from Jena 6 to the Sean Bell case to the
current exciting political season. The 106 & PARK audience is poised to make
the difference in this election, and we're going to do everything we can to
remind them of that and encourage their self-empowerment through registration
and voting."
106 & PARK's coverage of the DNC is part of BET's BE HEARD voter awareness
initiative to spur African-American youths' participation in this year's
presidential election. Terrence and 106 & PARK will also be stopping in
Detroit at Wayne State University on Friday, August 29 to encourage voter
registration in the battleground state ofMichigan.
*All times ET/PT
About BET Networks
BET Networks, a division of Viacom Inc. (NYSE: VIA, VIA.B), is the
nation's leading provider of quality entertainment, music, news and public
affairs television programming for the African-American audience. The primary
BET channel reaches more than 87 million households according to Nielsen Media
Research, and can be seen in the U.S.,Canada and theCaribbean. BET is the
dominant African-American consumer brand with a diverse group of business
extensions: BET.com, a leading internet destination for Black entertainment,
music, culture, and news; BET Digital Networks - BET J, BET Gospel and BET Hip
Hop, attractive alternatives for cutting-edge entertainment tastes; BET Event
Productions, a full-scale event management and production company; BET Home
Entertainment, a collection of BET-branded offerings for the home environment
including DVDs and video-on-demand; BET Mobile, which provides ringtones,
games and video content for wireless devices; and BET International, an
extension of BET network programming for global distribution.
SOURCE BET Networks
Copyright © 2009, PRNewswire
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Copyright © 2009, NewsBlaze,
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