Meet (the New) VIVmag:

"With the redesign of VIV's website and the bold new image of our upcoming issue, we have cemented our role as the ultimate resource and exploration center for our readers and for the media community as a whole," said VIVmag editor-in-chief Anne M. Russell. "Our editors represent the top authorities in their respective fields, and our stories are daring, cutting edge, and most importantly, forward-thinking. Our advertisers appreciate the interactivity they can now leverage to create a bond with their viewers. Now, the new look of the magazine will showcase the contributions of our A-list editorial team and our advertising partners. Our website will serve as the ideal complement with exclusive content and the opportunity to share stories and interact with our readers."

"The expansion and redesign of the VIVmag brand presents a plethora of new ways for us to inform and engage readers. We don't see this as simply a digital magazine and accompanying website, we see the collective offering as a community destination," added Doug Carlson, CEO of VIVmag. "Whether we're generating dialogues between readers or supplementing the magazine's content with blogs, polls, and recipes, we are creating a 360 degree engagement experience that stays with readers long after they've devoured the latest issue."

VIVmag's mission is to deliver smart, sophisticated content with the highest integrity -- and that includes its commitment to the environment, reflected in its decision to utilize a paper-free digital publishing model, eliminating the dependency on natural resources with which many publishers struggle.

VIVmag's content revolves around 7 key pillars of a woman's life: Beauty, Fitness, Style, Healthy Eating, Travel, Wellness and Awareness. VIVmag is positioned at the forefront of magazine technology, with interactive elements that enhance the reader's experience in a way conventional magazines cannot. With the simple click of a button, readers can experiment with different looks in fashion by mixing and matching outfits, applying different makeup colors on a model's face, or even watching fitness moves in real time so they can do the exercise correctly.

In its September/October issue, the first to feature the redesign, VIVmag will include such interactive stories as: Fitness Programs For Your Smart Phone; What do Web Women Want?; Breakfast: The New Dinner?; Pink Proceeds: Buys that Benefit; and Image Rx: Aroma Therapy.

VIVmag is published on a bi-monthly basis. VIVmag's editorial staff is available for media opportunities. For more information and/or a complimentary subscription, please contact us.

About VIVmag

VIVmag is a first: It's an exclusively digital, 100% interactive magazine that delivers reliable, accurate service journalism in fitness, wellness, fashion, beauty, awareness and healthy eating. Its audience of savvy women is genuinely committed to leading healthy, balanced lives. VIVmag's interactive content entertains and informs, helping readers achieve the confidence that comes from engaging life at a higher level. From interactive exercise demonstrations to point-and-click purchasing power right from its pages, VIVmag has attracted a circulation of over 250,000 influential readers committed to discovering and embracing the future of magazines. To learn more about VIVmag, please visit http://www.VIVmag.com.

SOURCE VIVmag

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