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i-am TV Announces Appointment of Janice Myers as Executive Vice President of Sales

Award-Winning Sales Executive Joins Premier Digital OOH Media Company

i-am TV, one of the largest digital out-of-home (OOH) TV entertainment networks, announced the appointment of Janice Myers as executive vice president of sales. In her new position, Myers is responsible for building and leading the national sales force for i-am TV's rapidly growing OOH Digital TV network. i-am TV features high-energy extreme sports and young adult programming and is shown on 1,500 screens in 400 of the most popular sports and neighborhood bars across the U.S. and growing.

"i-am TV is on the ground floor of an enormous opportunity," said Myers. "By selectively building a digital OOH network that targets 21-34 year olds in their favorite neighborhood bars, i-am TV is allowing advertisers to reach a very important -- but elusive -- market demographic. Our focus is getting even more brands on screen by demonstrating how advertisers in the beverage, automobile, telecommunications and other categories can effectively market their products in a relaxed environment that promotes high recall using i-am TV's original entertainment programming."

Myers is a digital OOH media sales professional with more than 20 years' experience in cinema, print and cable advertising. Prior to joining i-am TV, Myers served as vice president of regional sales at Screenvision. She also served as vice president of national sales at National Cinema Network.

"We're very fortunate to have a digital OOH veteran like Janice Myers on our executive team because she is a consummate sales professional," said Todd Martin, CEO of i-am TV. "Time and again, she's recognized the advertising potential of alternative media and delivered brilliantly on the opportunity. With the OOH entertainment market experiencing explosive growth, i-am TV's sales force could not be in better hands. Janice joined i-am TV with a level of excitement for our network that I've never seen before, and I'm sure she will spark that same enthusiasm in every member of her sales team."

About i-am TV

i-am TV is one of the largest out-of-home (OOH) TV entertainment networks reaching 21-34 year olds where they socialize. Action-packed video programming is delivered across a network of large panel televisions to the highest-traffic sports and neighborhood bars in the country. High-definition quality video advertising delivered via satellite allows i-am TV to respond instantly to an advertiser's needs. i-am TV also incorporates SMS mobile technologies delivering on-premise young adult engagement and promotion.

An efficient way to reach the 21-34 audience, i-am TV delivers 28 million impressions per month in major markets across the country. i-am TV currently operates in NY, LA, Chicago, Dallas/Ft. Worth, San Francisco, Boston, Atlanta, Houston, Phoenix, Tampa, Minneapolis, Denver, Orlando, San Diego, San Antonio & Austin, and expanding to the top 30 DMAs quickly. For more information visit http://www.i-am.tv or call 1-866-371-9360.

i-am TV is a registered trademark of Instant Access Media Inc., and all others belong to their respective owners.


Tags: ,Media and Entertainment:Television, TravelandHospitality:Restaurants, ,CO,DENVER, CO
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