Minnesota Vikings and Midwest Dairy Council Kick Off 2008/2009 Junior Broadcaster Program

The 2008/2009 Junior Broadcaster program, sponsored by the Minnesota Vikings and Midwest Dairy Council, will choose eight middle-schoolers as finalists. Finalists will be selected to attend one Minnesota Vikings home football game at the HHH Metrodome between September 2, 2008, and December 28, 2008. Each finalist will receive four tickets to the game, and participation in a pre- and/or post-game radio broadcast. For more information, visit http://www.ExploreDairy.com.

One of the eight finalists will be named the 2008/2009 Junior Broadcaster of the Year at a later event. Last year's winner was Kylee Kohls of Litchfield.

Live auditions will be hosted at two upcoming special events:

August 26 State Fair Kick-Off Event: Come to the Breakfast Bowl kick-off event at the Minnesota State Fair on Tuesday, August 26. Kids and their families are invited to sign up for an afternoon audition spot while they enjoy a free, nutritious breakfast from 8 a.m. to 10:30 a.m. at the Blue Ribbon Picnic Area near Heritage Square. Then, starting at 2 p.m. at the Miracle of Birth Stage, participants will take the stage to record a brief audition tape. Each child will receive a script, and be given a few minutes to wow the audience with their broadcasting skills.

October Event: On Saturday, October 11, kids can enter the contest and show off their play-by-play abilities at a special event (location TBD). Check http://www.ExploreDairy.com for all the details as they become available over the next several weeks.

ABOUT MIDWEST DAIRY COUNCIL

Midwest Dairy Council (http://www.midwestdairy.com) is a nonprofit organization that provides consumers with information about the nutrition and wholesomeness of dairy foods, and conducts research and promotional programs. The Junior Broadcaster program helps educate children about the importance of fitness and of getting three servings a day of low-fat or fat-free dairy foods, as well as encouraging other nutrient-rich foods, such as whole grains, fruits and vegetables.

CONTACT: Brian or Jen Bellmont

Bellmont Partners Public Relations

(952) 233-0428, info@bellmontpartners.com

SOURCE Midwest Dairy Council