Published:
Rentrak Retail Essentials and Home Video Essentials Announces Top DVD Sales and Rentals For Week Ending July 20, 2008
LOS ANGELES, July 24 /PRNewswire-FirstCall/ -- Rentrak Retail and Home
Video Essentials, business units of Rentrak Corporation (Nasdaq: RENT), today
announced the Top 10 DVD sales and rentals for the prior week based on
estimated consumer spending.
According to the company's proprietary tracking services, the ten top
selling DVDs and the top ten most rented motion pictures, per data collected
for the week ending July 20, 2008 include:
Rentrak Top 10 Selling DVDs*
RANK TITLE STUDIO WEEKS IN RELEASE
1 Step Up 2 the Streets DIS 1
2 College Road Trip DIS 1
3 The Bank Job LNG 1
4 Batman Begins WAR 2
5 Shutter FOX 1
6 Penelope SUI 1
7 10,000 B.C WAR 4
8 Vantage Point SNY 3
9 Superhero Movie! GNS 2
10 The Ruins PAR 2
*Week ended July 19, 2008
Rentrak Top 10 Renting DVDs
RANK TITLE STUDIO WEEKS IN RELEASE
1 The Bank Job LNG 1
2 College Road Trip DIS 1
3 Step Up 2 the Streets DIS 1
4 Shutter FOX 1
5 Drillbit Taylor DWK 3
6 Vantage Point SNY 3
7 The Bucket List WAR 6
8 Fool's Gold WAR 5
9 10,000 B.C WAR 4
10 The Ruins DWK 2
About Retail Essentials(R)
Retail Essentials measures weekly consumer sales activity on standard DVD
and Blu-ray Disc titles in the U.S. brick-and-mortar channel. No other service
provides faster access to in-depth market data and weekly estimations of gross
consumer spending. Rentrak delivers sell-through data broken down by DVD
title, format, category, genre, TV market and more, within 72 hours after the
close of each business week. Clients can access current, weekly, and
historical title sales data to competitively benchmark industry performance.
About Home Video Essentials(R)
Home Video Essentials is Rentrak's exclusive point-of-sale (POS) tracking
system, which measures title-level performance via rental transactions on over
65,000 DVD and video game properties in the brick-and-mortar, online, and
kiosk channels acrossNorth America. Rentrak is the world's largest processor
of rental data, tracking in excess of one billion transactions each year from
more than 13,700 storefronts within 72 hours after the close of each business
week. Clients are able to identify consumer trends, quantify performance, and
benchmark findings against the broader business sector.
About Rentrak Corporation
Rentrak Corporation, based inPortland, Oregon, is an information
management company serving clients in the media, entertainment, retail,
advertising and manufacturing industries. The company's Entertainment
Essentials(R) suite of services is redefining media measurement in the digital
broadband era. Entertainment Essentials provides customers with near-real-
time, actionable insight into performance of content distributed over a wide
variety of modern media technologies. Available by license or subscription,
each Entertainment Essentials application allows executives to analyze
detailed industry-wide and title-specific data to make decisions that enhance
the bottom line and provide competitive advantage. For further information,
please visit Rentrak's corporate Web site at http://www.rentrak.com.
Contacts: Sallie Olmsted/Amanda Bartz
Rentrak Corporation
310-854-8124/8151
SOURCE Rentrak Corporation
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